Masseria Auraterrae Riżort Naturali by Bepi Povia

Masseria Auraterrae Riżort Naturali by Bepi Povia is a highly esteemed winner of the very prestigious 2025 Premju A' Design Award tal-Ħadid in Disinn tal-Arkitettura, Bini u Strutturi Competition Category.

ĦadidArkitettura· 2025

Masseria Auraterrae Riżort Naturali

by Bepi Povia

Client: BPI&G + Partners

Premju A' Design Award tal-Ħadid Winner in Arkitettura Category

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Colors

The Design

About Masseria Auraterrae Riżort Naturali

Masseria Auraterrae hija riżort naturali li jinsab f'Polignano a Mare, Puglia, l-Italja. Il-proġett jirrestawra bini storiku ta' 3000 metru kwadru fi ħdan 120000 metru kwadru ta' art. Id-disinn isegwi l-kunċett ta' Roots, li japprezza l-prattiki tradizzjonali, il-materjali lokali u t-tekniki tal-kostruzzjoni li għaddew minn ġenerazzjoni għal oħra. Il-materjali disponibbli lokalment inaqqsu l-ħtiġijiet tat-trasport u jappoġġaw l-ekonomija lokali. Il-ġbir tal-ilma tax-xita, l-enerġija rinnovabbli u l-immaniġġjar tal-iskart organiku huma integrati. L-epigrafi tal-ġebel u elementi storiċi oħra ġew ippreservati.

The Recognition

About the Premju A' Design Award tal-Ħadid

Masseria Auraterrae Riżort Naturali huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Masseria Auraterrae Riżort Naturali ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Masseria Auraterrae Riżort Naturali huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
Dimensions & Packaging: 3000 Sqm Historical Building
120000 Sqm Land Management
Tags: Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
Production Technology: Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management.
Design Challenge: Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment.
Research: Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
Inspiration: Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
Project Duration: The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy
Operation Flow: Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.