Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid by Daniel Klatsidis

Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid by Daniel Klatsidis is a highly esteemed winner of the very prestigious 2026 Premju A' Design Award tal-Ħadid in Disinn ta' Prodott Diġitali Competition Category.

ĦadidProdott Diġitali· 2026

Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid

by Daniel Klatsidis

Premju A' Design Award tal-Ħadid Winner in Prodott Diġitali Category

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Colors

The Design

About Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid

Book Text: Hypesociety hija pjattaforma ta' tqegħid mill-ġdid immexxija mill-IA, iddisinjata biex tissimplifika kif il-marki jilħqu udjenzi ġodda. Is-sistema tanalizza l-kontenut, tidentifika l-kreaturi adattati, u tħejji l-issettjar tal-kampanja b'mod awtomatiku. L-interface tagħha tippreżenta kull pass f'tqassim ċar u minimali, li jippermetti lill-utenti joħolqu u jniedu kampanji ta' tqegħid mill-ġdid fi ftit sekondi. Id-disinn jiffoka fuq il-veloċità, il-prevedibbiltà, u l-faċilità tal-użu, u jibdel proċess kumpless f'esperjenza mobbli intuwittiva.

The Recognition

About the Premju A' Design Award tal-Ħadid

Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Hypesociety Primary Function: App tal-Marketing għat-Tqegħid Mill-Ġdid huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hypesociety is an AI powered repost platform designed for fast campaign creation. It helps brands connect with creators in seconds and launch marketing actions with very few steps. The system focuses on reposts as a simple and scalable format. The interface is clean and direct, with automation supporting each part of the workflow. This creates a fast and efficient user experience.
Dimensions & Packaging: Hypesociety is a mobile application built with Flutter. It runs on Android version 14 and later and on iOS version 16 and later. The app is optimized for screens with a minimum size of 1170 by 2532 pixels. The system uses AI modules for matching and automation and supports a wide range of campaign budgets.
Tags: influencer, creator, marketing, AI, repost, UX, UI, campaigns, ads
Production Technology: Hypesociety was built with Flutter for cross platform use on Android and iOS. The backend uses scalable cloud services and AI models to process creator data and content. The system is optimized for fast load times, high reliability, and global usage.
Design Challenge: The main challenge was converting a complex marketing process into a simple automated experience. Multiple user tests were required to remove friction and reduce steps. Technical challenges included improving AI matching, stabilizing performance, and creating a flow that works for users in different countries.
Research: This research focused on simplifying influencer marketing. Interviews and surveys were conducted with more than fifty brands and creators. The insights showed a strong need for faster booking, better clarity, and automation. The result is a product that reduces manual steps and improves the quality and speed of campaigns.
Inspiration: Hypesociety was inspired by the need to improve influencer marketing workflows. Many brands struggled with slow communication, manual processes, and unclear pricing. The goal of this project was to remove friction by using automation and simple design. This resulted in a system that helps users reach audiences faster and more efficiently.
Project Duration: The project started in January 2023 in Dubai. It reached its first public release in June 2025. Work continued through 2025 with design updates, user tests, and technical improvements. The platform was then released globally on the main mobile application stores.
Operation Flow: Users start by connecting their Instagram account and selecting a goal. The system reviews their content and finds suitable creators using AI. The app shows recommended creator matches. Users confirm the budget and launch the campaign with a small number of steps. The flow is designed to be simple, fast, and easy to understand.
Patents: Copyrights belong to Hyped Dmcc 2025. Trademark Hypesociety. Intellectual property protection is officially registered under Hyped DMCC and covers the Hypesociety platform, brand, and design.