Float Tazza tax-Xorb by Fang Shih and Tian-Yu Wu

Float Tazza tax-Xorb by Fang Shih and Tian-Yu Wu is a highly esteemed winner of the very prestigious 2020 Premju A' Design Award tal-Ħadid in Disinn ta' Tagħmir tal-Ħami, Mejda, Xorb u Tisjir Competition Category.

ĦadidTagħmir tal-Kċina· 2020

Float Tazza tax-Xorb

by Fang Shih and Tian-Yu Wu

Client: Float

Premju A' Design Award tal-Ħadid Winner in Tagħmir tal-Kċina Category

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Colors

The Design

About Float Tazza tax-Xorb

Float hija tazza li tista' tintuża' diversi drabi, iddisinjata biex tinxtorob bubble tea mingħajr labjata. Tazza ta' ġewwa żżomm il-bżieżel 'il fuq mit-tè, sabiex il-bżieżel u t-tè jaslu fil-ħalq flimkien meta t-tazza titla' 'l fuq. It-tè jiġi mkessaħ mis-silġ ta' fuqu qabel ma jinxtorob, u dan jevita l-aħħar tegħmiliet aktar sħan li ġeneralment jiġru mat-tazez bil-labjata. Float hija manifatturata permezz ta' l-inġezzjoni tal-plastik u l-inġezzjoni tas-silikon, u għandha daqs ta' 106 bi 106 bi 236 millimetru. L-għan tad-disinn huwa li jitnaqqas l-użu ta' tazez u labjati li jintremew wara użu wieħed.

The Recognition

About the Premju A' Design Award tal-Ħadid

Float Tazza tax-Xorb huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Float Tazza tax-Xorb ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Float Tazza tax-Xorb huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Also, in this way, the tea will be cooled by ice before drinking, which solves the problem that the straw cups always let people drink the bottom part of the drink which isn’t cooled by ice piece above the drink.
Dimensions & Packaging: 106mm x 106mm x 236mm
Tags: reusable, cup, bubble tea, sustainable design
Production Technology: plastic injection molding, silicone injection molding
Design Challenge: The most difficult part in the process is the adjustments of using fluency. Based on our core concept ”the motivation of continuous using comes from a good user experience", we improved and adjusted hundreds of times in details such as the caliber of the rim and the slope of the inner cup, in order to make user has the best drinking experience.
Research: “Bubble tea” is an unique street drink culture that is risen in Taiwan since the 1980s. According to media statistics, more than 1.5 billion cups of bubble tea drinks are sold every year in Taiwan, which means there are more than 1.5 billion disposable containers are used every year as well.
Although there are many reusable cups being launched every year in Taiwan, we found that people tend to lower the time of using after buying them. So we did survey, interviews and use mind-mapping to find the reason: the reusable straws are not only difficult to clean, but also not easy to carry around.
That’s why we came up with Float to be the solution to these problems.
Inspiration: Bubble tea is an unique street drink culture in Taiwan; however, a handful freshness each day brings a billion of disposable plastic cups and plastic straw waste every year. We want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea. reduce the numbers of disposable plastic cups and straws.
Project Duration: Started from Nov. 2018 to Dec. 2019
Operation Flow: FLOAT is a reusable cup that doesn’t need a straw but still can drink bubble tea. The inner cup put the bubbles above the drink, so the tea and bubbles would arrive at our mouth together while we raise our head to drink. Since people make a billion of disposable plastic cups and plastic straw waste while drinking bubble tea, we want to create a experience that is better than the disposable straw cup, and let people be more willing to use reusable cup to purchase bubble tea, and reduce the numbers of disposable plastic cups and straws.
Patents: Patented.
Patent No. M584644
Patent Holder. Wu, Tianyu ; SHIH FANG
Year. 2019
Team Members: Fang Shih
Tian-yu Wu
Image Credits: All Images: Photographer Oni Lai