Poma Tlacuahuitl Tlapopoxoloni Elektrik by Andrei Majewski is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Bronse in Xochicualli, Tlacayopializtli ihuan Xochicopalli Tlachihualli Tlachihchihualiztli Competition Category.
BronseXochicualli Tlachihualli· 2020
Poma Tlacuahuitl Tlapopoxoloni Elektrik
Client: PomaBrush
Mahuizolli A' Design Award Bronse Winner in Xochicualli Tlachihualli Category
Verified Award Winner
Verify Award Status for #101946The Design
About Poma Tlacuahuitl Tlapopoxoloni Elektrik
Poma yehuatl ce tlacuahuitl tlapopoxoloni elektrik tlamachtli ika mochiuhtinemi ipan cehcen tonalli itech icamac tlapaquilistli, ihuan no cualli inpampa nemilistli ipan ohtli. Inacayo ihuan itzontecon in tlacuahuitl mochihua ika silikon tlen huelis moneloa itech tlacualli, yehuatl tlamaca ce cualli tzitzquilistli ihuan ce yamanqui tlachipahualistli itech in tlanti ihuan in nenepilyacatl. In silikon tzontli amo miak occhoquilo mikroteyolme ihuan monequi ma mopatla zan ome huel ipan ce xihuitl. In inacayo tlacuahuitl 20 por ciento tepitzin ihuan amo huei quen occequi tlacuahuime elektrik, ihuan zan ce nemilistli tlapopoxoloni quichihua ma yolic mochihua in tequitl. In pitzahuac caxitl tlen quitemaca tlatlatiliztli tequiti ika ahuiyacayotl (wireless) ihuan quipia in tlacuahuitl tlatlatilli ipan yeyi occequi metztli.
The Recognition
About the Mahuizolli A' Design Award Bronse
Poma Tlacuahuitl Tlapopoxoloni Elektrik ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Poma Tlacuahuitl Tlapopoxoloni Elektrik ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Poma Tlacuahuitl Tlapopoxoloni Elektrik quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Full-silicone body, made of food-grade silicone for better grip and oral care in 20% smaller size than most of toothbrushes available on the market. Additionally Poma brings unique brush head - full silicone for careful brushing experience and care for gums. Importantly, silicone bristles absorb less bacteria and need to be replaced just twice a year. Core innovation and proud is the compact case that keeps your toothbrush fully charged for another 3 months, what makes the toothbrush ultimate travel companion and perfect device for people with dynamic lifestyle.
- Dimensions & Packaging
- Toothbrush - 205 mm x 20 mm x 20 mm
Charging case - 235 mm x 45 mm x 35.5 mm - Tags
- electric toothbrush, oralcare, dentalcare, toothbrush, charging case, dental health
- Production Technology
- Wireless charging, 300mah battery in the toothbrush and 1500 mah battery for charging case, sonic motor of 13-15K RPM for the smallest toothbrush body, food grade silicone for toothbrush bristles. Due to its resiliency, non-porous surface and sustainability, food grade silicone is kinda like the Superman of silicones.
- Design Challenge
- The hardest part was to ensure that PCB and inner electronics would fit into designed model of the toothbrush. Brush body is 20% smaller than most electric toothbrushes available in the market. Our vision was to put sonic motor in the smallest form and we successfully made it.
- Research
- This toothbrush was a result of investigations into necessities of people with dynamic lifestyle and my own frequent travelling experience. Moreover, personal interest in premium design and products brought us to understanding that market of electric toothbrushes is still conservative, offers similar design with mostly useless features (like bluetooth or multi-mode motors), while batteries remain weak and charging stations stay bulky. Our findings brought us to understanding of opportunity in disrupting market with new design and charging experience. Totally wireless, more hygienic and eco-friendly. Available as a single purchase or by subscription.
- Inspiration
- AirPods charging case and all things with wireless charging. I am truly inspired by cord-free life and believe that in the nearest future we will see more and more products with wireless charging. Overall, I was always looking for a toothbrush with extended bristles' durability, better hygiene, shape and easy charging. Given my travel-rich lifestyle, I also needed a travel-friendly toothbrush. With Poma, we are willing to reimagine toothbrushing experience and oral care for those with expectations for premium personal care devices and dynamic lifestyle.
- Project Duration
- This project has started in August 2018.
- Operation Flow
- Toothbrush has just one mode of brushing, what makes it multi purpose device that doesn't harm gums with extra power and provides gentle yet in-depth brushing experience.
- Team Members
- 1) Andrei Majewski - CEO / Product
2) Taras Polishchuk - Finance / Operations
3) Andrei Granovskiy - Marketing / Sales
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