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BlackDrop Machiyotl Neyolmelahuacayotl by Aleks Brand

BlackDrop Machiyotl Neyolmelahuacayotl by Aleks Brand is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Iztacteocuitlatl in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.


IztacteocuitlatlTlacuilolli· 2020

BlackDrop Machiyotl Neyolmelahuacayotl

by Aleks Brand

Client: Aleks Brand

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tlacuilolli Category

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Verified Award Winner

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Colors

The Design

About BlackDrop Machiyotl Neyolmelahuacayotl

Ini ce yoliliztli tequitl ipan tlamachtli nemiliztli huan neyolmelahuacayotl. BlackDrop ce nepapan caltamachihualoni huan machiyotl tlen quinamaca huan quimana cahuatl. BlackDrop ce yoliliztli tequitl achto mochiuh inic quipiaz neltoquiliztli huan tlamachtic ohtli para yoliliztli tlamachtic tequitl. Ini Machiyotl Neyolmelahuacayotl omochiuh inic Aleks motlaliz iuhqui ce neltoconi machiyotl temachtiani ipan yancuic altepetequitl. BlackDrop moixmatia iuhqui ce cualneci, axcan, neci yancuic machiyotl tlen quinequi moyetzticaz ce ahmo polihui, ixmatqui, teicneliloni machiyotl ipan itequiuh.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

BlackDrop Machiyotl Neyolmelahuacayotl ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in BlackDrop Machiyotl Neyolmelahuacayotl ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. BlackDrop Machiyotl Neyolmelahuacayotl quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a personal Brand Strategy and Identity Project.
BlackDrop is a chain of stores and brand that sells and distributes coffee.
Tags
coffee, tech, startup, black, simple logo
Production Technology
Adobe Creative Suite
Design Challenge
Figuring out a way to match coffee feel and look with tech feel and look was the biggest challenge considering that each has very different attributes from the other. To communicate successfully with coffee lovers and catch their attention, but to position BlackDrop as a tech brand at the same time was the ultimate goal.
Research
The research objective was to find as many coffee brands as possible that are doing something that is totally unexpected. The focus was on a startup industry and creative communities. The goal was to find out what makes coffee brand appealing to startup founders and teams.
Inspiration
BlackDrop is a personal project initially developed to set the tone and creative direction for my personal freelance creative business. I've created this Brand Identity to position myself as a trusted brand consultant in the startup community. BlackDrop stands for slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.
Project Duration
1 month, Belgrade
Operation Flow
BlackDrop brand identity is designed in a way to provoke the audience and put a smile on their face, just for a moment. It is a success if potential customers after seeing it think of it as a brand of a great quality and thoughtful team behind it.
Team Members
Aleks Brand

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