Yoonly Neztializ Ixnextiliztli by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 Mahuizolli A' Design Award Bronse in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.
BronseTlacuilolli· 2021
Yoonly Neztializ Ixnextiliztli
Client: Made for you
Mahuizolli A' Design Award Bronse Winner in Tlacuilolli Category
Verified Award Winner
Verify Award Status for #109809The Design
About Yoonly Neztializ Ixnextiliztli
Yoonly ce neztializ ixnextiliztli tlachichiuhtli īpampa ce nehnemi tlanamactli in quimaca nemilizzotl in ichpocatzitzintin telpocatzitzintin nehnemque. In tlahcuilolli Y monetechicoa īhuan ce tlālnepantla temachiotl, quichihua ce tlatlatiliztli ihuan cehuiliztli tlapechtli in quipalehuia in tlahtolli tzintlan, xitoni in nemiliztli. In ome tlahcuilolli O nesi in cē mahuizyotl ahmo tlantoc, quinextia tlalnamiquiliztli in nemi nochipa. In tlātzīntlan cē cē tlahcuilolli motlālōa īmāyēccāmpa, quimaca in tocaixnextiliztli ce ihyoliztli ihuan tlachihchiuhtli neztiliztli. In xoxoctic ātl-ehecayo quilnamictia in hueyi ātl īhuān in ilhuicatl, in quīztac cōztic quilnamictia in tlācayōtl totōnqui īhuān in tōnalli. In ixnextiliztli motlālīlia īnic mochīhuas īpan cuācualli tlahcuilōlmāchiōtl īhuān in tepozamoxtli tlahcuilōlli.
The Recognition
About the Mahuizolli A' Design Award Bronse
Yoonly Neztializ Ixnextiliztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Yoonly Neztializ Ixnextiliztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Yoonly Neztializ Ixnextiliztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The letter Y with a pin creates an on/off button which perfectly illustrates the baseline: switch on life.
The two Os in Yoonly represent the sign for infinity, emphasizing the idea of memories which will last a lifetime.
The bottom of each letter flicks to the right, making the logo dynamic and textured. - Dimensions & Packaging
- Business card: 85 X 55 mm
Letterhead paper: A4
Envelope: 220 x 110mm - Tags
- travel, young, branding, graphic design, vacation, experiences, mountains, sea
- Production Technology
- Logo
Business card
Letterhead paper
Envelope - Design Challenge
- Create a universe that matches the expectations of millennials.
Have a clear enough message with the logo, but also leave a creative interpretation possible.
Create a universe that can work with multiple destinations : mountain, sea side and much more. - Research
- Several research have been conducted to create this design :
- Analysis of youth expectation for their travel through social network publication, competition and user interviews
- Brand platform with the company direction : What is the mission ? What are the USP ? Who is the target ?
- Moodboard of images & emotions that need to be associated with the brand (with the company direction) - Inspiration
- The logo features the letter Y with a pin, which evokes the idea of geolocation, and is an image which is frequently used in the travel industry.
Duck green can evoke the sea and blue skies, while the color orange evokes human warmth, sunshine, the earth, and emotions.
The round lowercase typography is contemporary and inspired by the lettering used by start-ups and other current brands. - Project Duration
- The project started in June 2019 and finished in May 2020. Since septembrer 2020 a website has put into action this design.
- Operation Flow
- This design has been adapted to be displayed both on digital (website, app, icons) & printed (book, guides, flyers, business cards...). The logo is adapted to suite better each media it is displayed on.
- Patents
- Copyright Made for you
- Team Members
- Creative Director: Fanny de Bray
Brand Strategist: Amandine Lantelme - Image Credits
- Copyright Made for you
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
