Spazio Lenovo Calpolco Achto Tlachialoyan by Alessandro Luciani

Spazio Lenovo Calpolco Achto Tlachialoyan by Alessandro Luciani is a highly esteemed winner of the very prestigious 2021 Mahuizolli A' Design Award Iztacteocuitlatl in Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Competition Category.

IztacteocuitlatlCallitic· 2021

Spazio Lenovo Calpolco Achto Tlachialoyan

by Alessandro Luciani

Client: Alessandro Luciani

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Callitic Category

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Verified Award Winner

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Colors

The Design

About Spazio Lenovo Calpolco Achto Tlachialoyan

Spazio Lenovo ca ce achto calpolco tlachialoyan tlachihchihualli ipan ome tlapantli, ica nochi 900 tlacuahtoc metro. In tlaltech tlapantli ca ce tlanextiloyan huel mopatla in huel quinchihua tlanahuatiliztli ihuan tlanextiliztli. In tlaixnextilonimeh mesahtli quipiah pitzahuac tehuiltic icpac ica caltech monitoresmeh inic tepuztlahtolli tlamachiliztli. Ce huei LED tepantli motlaquetza ipan tlacaltech ihuan mottaz ipan ohtli. In tlecoyan mopepechoa ica dichroic tehuilotl, ihuan in tlecolli quihuica LED tlahuiltin. Matlactli ihuan yeyi tlacuahtoc xoxoctic tlaquetzalmeh quichihuah ce xochimilli, ic in tepuztlamachiliztli ihuan in yolizyotl mocentlaliah.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

Spazio Lenovo Calpolco Achto Tlachialoyan ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Spazio Lenovo Calpolco Achto Tlachialoyan ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Spazio Lenovo Calpolco Achto Tlachialoyan quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Concept store of about 900 square meters spread over two floors.
One of the first innovations is the abolition of cash desks, all payment transactions take place on the move and in digital form The ground floor was designed as a flexible exhibition space to be used also for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.
Dimensions & Packaging: The store is spread over two floors for a total of 900 square meters
Tags: Spazio Lenovo, Alessandro Luciani Designer, Retail Design,
Production Technology: Dichroic glass, LedWall, Wood,
Design Challenge: The first floor consists of two large areas: One Commercial and the other Business for companies and consists of different experiences: Gaming, Virtual Reality, New products, Listening to Music, Motorola brand products and a Bistrot where you can eat or have a coffee, immersed in a large garden, consisting of 13 vertical columns of green, a real meeting place. In addition, there are dedicated functional spaces for co-working and smat-working. All the tables created for Lenovo, have a thin top where digital labels are inserted inside to communicate the product on display
Research: The human centered design, wanted to create a common thread, shortening the distance between the outside world, en plein air, and that of the interior, closed, typical of a traditional store. A functional environment contaminated by the 13 columns of real vertical green present inside, by a floor that evokes that of the gardens, by LED light wires, dichroic glass and large video walls for a completely digital communication. The space has been optimized to make it easy for people to move from one activity to another, areas have been designed to offer immersive experiences, in themselves and in the products
Inspiration: Hi-Tech&green philosophy. The philosophy that guided the design follows a thought where technology and nature come together and coexist in great synergy and harmony, where one cannot do without the other, with particular attention to Man and the world in which he lives.
Spazio Lenovo is not a traditional store, but a cultural ecosystem where Technology and Nature enter into symbiosis, creating a fluid, elegant environment, in which the transition between green and metal becomes easy, immediate and functional, as in the sociability of a Greek agora.
Project Duration: The project started in May 2020 in Milano - Italy and finished in September 2020
Operation Flow: The ground floor was designed as a flexible exhibition space to be for promotional events and shows. The displays with a colorful design have inside the glass top, recessed monitors for a digital product communication that integrates with a visual communication on the wall and a large LedWall visible also from the street, which pierces the ceiling and rises up the second floor.The staircase leading to the first floor has been completely covered with dichroic glass "with its chromatic and reflective effects while the steps have LED lighting that follows the person as he climbs the stairs, like the keys of a piano
Team Members: Alessandro Luciani
Grottini srl
Image Credits: Lenovo Italy