Xicpanahuī campa tlahtōlli

Three Emotions Yeyi Neyolmelahualiztli ītēchcopa Tsuyoshi Omori

Tlanāhuatīlli Three Emotions Yeyi Neyolmelahualiztli ītēchcopa Tsuyoshi Omori cē cencā mahuizzō tēmacēhualōni īpan huēyi 2021 Mahuizolli A' Design Award Tepoztli īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.


TepoztliTlacuilolli· 2021

Three Emotions Yeyi Neyolmelahualiztli

īpal Tsuyoshi Omori

Tlanāhuatīlli: NPO Hansen's Disease Sanatoria World Heritage Promotion Council

Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Tlacuilolli Tlamantli

12,711

Tlapalli

Tlanēxtilistli

Ītechcopa Three Emotions Yeyi Neyolmelahualiztli

Yeyi Neyolmelahualiztli ce tocaitl-nezcayotl tlachihchiuhtli ipampa cetlacatl amo tlaixnextiani tlanechicoliztli itech Japan altepetl. Nin tlanechicoliztli tequiti inic Hansen cocoliztli ipatiloyan calmeh maquimanilican itech UNESCO Cemanahuac Huehuetlacuiloliztli Tlapohualli. In machiotl motzelohua ihuan yeyi tlapohualmachiotl tlein quinextia chichinacalizyotl, tlaocoyaliztli ihuan tlachializtli. In camactli cecen tlapohualmachiotl motecpana ipan ce huehcapatlaniloni nechicoliztli, tlein no motlanahuatilia quen tlahcuiloli H. In huehcapatlaniloni motenehua ce melahuac huehcapatlaniloni tlein motlalihqui ipan ce ilhuicaatl campa ome ipatiloyan calmeh moquetza. Amatlapohualli tlein 594 ihuan 841 milimetro nezcayotilo ipan pilcalmeh, xochipiltzintli calmeh ihuan cocoxcacalmeh.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Tepoztli

Three Emotions Yeyi Neyolmelahualiztli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Three Emotions Yeyi Neyolmelahualiztli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Three Emotions Yeyi Neyolmelahualiztli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
The logo and poster of a non-profit organization that aims to have Hansens sanatoriums inscribed on UNESCO's World Heritage List conveys the message that the tragic past of Hansen’s disease patients must not be forgotten.
Huēyiliztli īhuān Tlacualtepēhualli
Poster: Width 594mm x Height 841mm
Tōcāitl
leprosy, non-profit organization, Hansen Disease Sanatoria, Hansen Disease, Logo
Tlachīhualiztli Māchiyōtl
First, we designed pictograms that illustrate three emotions - Agony, sadness, hope - that patients have experienced for years. Then we arranged the mouth parts of each pictogram into bridge-shape to show the will of serving as a mediator of tragic history for future generations. It also looks like an alphabet H, taken from the first letter of the disease.
Tlanāhuatīlli Nētēcahuilīztli
To reach a wider audience regardless of nationality or generation, we have struggled to design a straightforward, catchy and intuitive logo as much as possible. Successfully, the logo has profound implications, and posters that tell those stories are put up on walls at nursery schools, kindergartens and hospitals today. The logo also appears in the text for history class at local schools.
Tlatēmōliztli
The bridge design was inspired by the actual Oku-Nagashima Bridge. It opened in 1988 on the Nagashima Island where two sanatoriums are located, as the result of efforts and struggles by sanatorium residents. Dubbed as Human Recovery Bridge, it has been a symbol of the residents fight against discrimination and prejudice. Now that their average age is over 85, we need to act for them.
Tēyōllālīliztli
Our challenge was to tell their noble mission to a wider audience. Their strong will not to repeat negative history is elaborately expressed here. Today, amid the prolonged Covid-19 crisis, we are seeing heartless and cruel behaviors or utterance more often. The strong message behind the logo resonates with us furthermore.
Tēquitl Cāhuitl
This logo was released in May 2019, updated in April 2020.
Tēquitl Ōhuitl
Posters with the logo are put up on walls at nursery schools, kindergartens and hospitals today, helping raise awareness of youngsters who will support our brighter future. To support their action, the logo and key visual can be downloaded. Such as smartphone standby display or sticker can be downloaded for free from website.
Patentēmeh
Copyrights belong to NPO Hansens Disease Sanatoria World Heritage Promotion Council, 2019.
Calpolli Tlācah
Arte Director and Designer: Tsuyoshi Omori
Photographer: Hikaru Kodani
Translator: Yukiko Nishikawa
Īxiptla Tlanēxtīlli
Image#1:Photographer Hikaru Kodani, 2020.
Image#2:Photographer Hikaru Kodani, 2020.
Image#3:Photographer Hikaru Kodani, 2020.

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