Soda Grocery Tlacualli Tlapiyalli by Lan Shenfan and Xu Jingwen is a highly esteemed winner of the very prestigious 2021 Mahuizolli A' Design Award Tepoztli in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.
TepoztliTlacuilolli· 2021
Soda Grocery Tlacualli Tlapiyalli
Client: Macau University of Science and Technology
Mahuizolli A' Design Award Tepoztli Winner in Tlacuilolli Category
Verified Award Winner
Verify Award Status for #120521The Design
About Soda Grocery Tlacualli Tlapiyalli
Soda Grocery in tlapiyalli tlachihualiztli tlen tlacualli tlanamactli in Macau, tlen monamaca in tlacah tlein huallahqueh ompa. In tlachihualiztli tlahtolli quisa itech cuetlaxtli tlapiyalli tlen tlatlatih-tepoztli, tlen ochihualoc in Macau ipan cempohualli tonalpohualli xihuitl. In ixiptlahuan nahui cihuah, tlen ihcuiliuhqueh itech huehcauh tlapiyalli, yancuic occepa moicuiloah ihuan mocuiloah ica chicahuac tlapalli. Nahui tlacualli tlapiyaltin quimpiyah in ixiptlahuan, ihuan cecen caxitl quipiya inecihuiliz 185 ihuan 145 ihuan 55 milimetlatin. In amatl tlapiyalli ihuan tlein tlanacayo tlaixmachiotl mocencahuah ica tlapetlaniliztli, huiptla tonaltlahuilli tlatzacuiliztli, teocuitlatlapaliztli ihuan tlatectli. In tlachihualiztli quipiya inemachiliz altepetl in ihcuac quinamiqui yancuic tlaneltoquiliztli.
The Recognition
About the Mahuizolli A' Design Award Tepoztli
Soda Grocery Tlacualli Tlapiyalli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Soda Grocery Tlacualli Tlapiyalli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Soda Grocery Tlacualli Tlapiyalli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Update to the local graphic packaging design language during the history
- Dimensions & Packaging
- Width 185mm x Depth 145mm x Height 55mm
- Tags
- package, brand, inheritance, graphic, illustration
- Production Technology
- Choose packaging paper Scheduling other production materials Printing wrapping paper and inner sticker Process production filming, embossing, UV, bronzing, die-cutting finished product cutting
- Design Challenge
- Firecrackers in history are the representative products of Macau exported overseas. Therefore, in the design process of this project, it is necessary to retain the regional characteristics of Macau of the times, but also to have the style of modern design language, and to change the "attribute" of the packaging attached to its original pattern. : Since the setting of firecrackers is prohibited in Macau, the We need to change from the original packaging of firecrackers to packaging of special tourist food is the two biggest challenges of the project.
- Research
- Research Type is Exploration Research Research goal is Analyze the packaging of firecrackers that appeared in Macau in the 20th century, sum up its graphic language, and design a new type of packaging that meets the modern society with the characteristics Research Method is Observation Research tool is Old Macau firecracker packaging
- Inspiration
- The special history and culture of Macau created firecrackers with historical characteristics, but they suddenly disappeared after the industrial transformation. We summarized and sorted out representative packaging graphic languages, updated the design with modern graphic languages, adopted bold colors, and converted the original functions of the products into new packaging
- Project Duration
- The project started in Macau in March 2020 and will be completed in Macau in June 2020.
- Operation Flow
- In order to facilitate the use of mass consumers, the most common packaging method is adopted
- Team Members
- Shenfan Lan
JingWen Xu - Image Credits
- Shenfan Lan/JingWen Xu
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