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Tsubasa.Y Tlamachiyotl Inecentlaliztli by Siwei Lai

Tsubasa.Y Tlamachiyotl Inecentlaliztli by Siwei Lai is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Iztacteocuitlatl in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.


IztacteocuitlatlTlacuilolli· 2022

Tsubasa.Y Tlamachiyotl Inecentlaliztli

by Siwei Lai

Client: Tsubasa.y

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tlacuilolli Category

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Verified Award Winner

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Colors

The Design

About Tsubasa.Y Tlamachiyotl Inecentlaliztli

Tsubasa.Y ce tlanemicoyan huehueh tlaquemitl ca, nican ipan monton tlaquemitl ocachi cahuitl, quitemoah celiztli itlanequiliz nepapan inezyo, cemihcac quiyeyecoah huan quincentlaliah, quichichihuah ce yancuic tlazohtlaliztli tlaquemitl in inín tonaltin ahmo oquimittaque, zan iuhqui itoca Tsubasa (atlapalli), quiyahualohua huehueh mahuizzotl ic patlaniz nepantla nepapan tlaquemitl intechca huan intlatol. Inín tlamantli quitlalilijya calli imachiyotl, tlatlapaloltilli huan tlacuilolli chihualiztli.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

Tsubasa.Y Tlamachiyotl Inecentlaliztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Tsubasa.Y Tlamachiyotl Inecentlaliztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Tsubasa.Y Tlamachiyotl Inecentlaliztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
TSUBASA.Y is a vintage selection shop, choosing unique and tasteful selections from all over the world. This case packs the shop’s identification, packaging, and print design.
Tags
Visual Identity, Logo, Branding, graphics, printed matter
Production Technology
Especially the design on the outer packaging stickers allows the shop assistants to customize and interact with consumers
The clerk uses the blank space of the sticker, draws, and leaves a message so that every consumer can feel a sense of honor and uniqueness when receiving the goods. There is a touch of digital printing in the blank space of the sticker, which is replaced every year according to the number of years the brand has been established.
Inspiration
In the identification design, the initials of the brand name "TSUBASA" (Japanese meaning wings) and Y are the main shape combinations, and the main shape is formed like a bird spreading its wings. Use simple lines to create a sense of refinement and quality.
Project Duration
The project started in March 2021 and finished in June 2021, in Taichung City, Taiwan.

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