Marathon T-Shirt Machiyotlacuiloliztli by Chika Kakazu

Marathon T-Shirt Machiyotlacuiloliztli by Chika Kakazu is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Tepoztli in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.

TepoztliTlacuilolli· 2022

Marathon T-Shirt Machiyotlacuiloliztli

by Chika Kakazu

Client: Chika Kakazu

Mahuizolli A' Design Award Tepoztli Winner in Tlacuilolli Category

8,471

Verified Award Winner

Verify Award Status for #133545

View at A' Design Award Press Release Award Badge

Colors

The Design

About Marathon T-Shirt Machiyotlacuiloliztli

Pampa maratón tlatlaloanihqueh, quemeh tequitl amo tlaxtlahualli, machiyomeh yancuicmeh omochiuhqueh huan omacaqueh ic etiquetas de transferencia térmica para quichihuazqueh camisas cecenyaca ipan ce café Tokyo. Ic mochihuaz tlanequililiztli amo ilcahualiztli pampa tlatlaloanihqueh nochi cemanahuac, machiyomeh oquinextihqueh Xapon huan maratón: Fuji tepetl, Xapon tlalmachiyotl, origami, tlatlaloaniliztli cactli, huan maratón tlatlaloanihqueh.

The Recognition

About the Mahuizolli A' Design Award Tepoztli

Marathon T-Shirt Machiyotlacuiloliztli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Marathon T-Shirt Machiyotlacuiloliztli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Marathon T-Shirt Machiyotlacuiloliztli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To design original icons & create one of a kind T-shirt for the marathon runners as a complimentary gift service at a cafe in Tokyo, Japan. (all of the marathon attendees get T-shirts and they can apply the target/or finish time and icons of their favorite selections to their T-shirts.) The purpose of this T-shirt customization event is to create a special reward for marathon runners, and to increase the awareness of the cafe.
Dimensions & Packaging: Each icon size is approximately around 30-40mm width/height.
Tags: Icons, Design, T-shirt Design, Graphic Design
Production Technology: The designs were made in Adobe Illustrator and Adobe Photoshop. All of the icons are created as a shimmer/metallic heat transfer labels so that we could apply these heat transfer labels to the T-shirt at the event.
Design Challenge: Many Japanese brands are creating lots of Japan-theme designs to attract global tourists, so it was very challenging not to be the same designs/styles that have been released already.
Research: First, I researched the keyword of Tokyo and Marathon, then came up with 3 different concept ideas (Mini Lifestyle, Minimal Japan, and Pixel Japan).
Inspiration: I tried to keep consistent with the concept of marathon, runner, and Tokyo in this minimal icons. All of the icons had to relate to these 3 concepts.
Project Duration: Proposal submitted in Feb 13th, 2019, and executed the event in Feb 28 - March 4th, 2019 in Tokyo, Japan.
Operation Flow: Marathon runners were not only coming from Japan, but also worldwide. To be able to make the design attractive for global marathon runners, I focused on the the design as simple yet intelligible as possible.
Team Members: Designer: Chika Kakazu
Designer: Krisakorn Tantitemit