Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli by Yijia Xie

Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli by Yijia Xie is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Tepoztli in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.

TepoztliTlacuilolli· 2022

Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli

by Yijia Xie

Client: Yijia Xie

Mahuizolli A' Design Award Tepoztli Winner in Tlacuilolli Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli

Amoxtlahtolli: Axcan Icuac ce album tlayocoyalli oquichiuhqueh inpampa ce tlatzotzonqui, in aquin chicuacen cuicatl quinonotza temictli, ihuiyantiliztli ihuan tlazohtlaliztli ica. Ce tlazohcayotl caractere sinico ohuallah cecen cuicatl itocaitl ihtic, quen Cemanahuac, Quiahuitl, Neltocoliztli, Ixtelolohtli, Metztli ihuan Citlalin. Inin caracterehmeh mocentlaliah ica tlacopinaliztli tepoztlahcuiloliztli ihuan tlacatililiztli ica códigos. In tlapehpentli tlamantli motlalia ihtic ce tepozmachiotl in tlen quichihua miacpa cenca miec neneuhqui tlamachiotl, ipampa in cecen tlacuiloltepacyotl polihui ce neneuhqui cequin. In tlayehyecolli tlamachiotl caxitiah 4.25 ica 4.25 pulgadas. In tequitl quipia chicuacen ixnextli tlacuilolli, ce amoxtli cuicatlahtolli ihuan in album tlacuahcualoyan.

The Recognition

About the Mahuizolli A' Design Award Tepoztli

Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Now Ixcoyan Tequitl: Ixnextli Amoxcuaitl Tlacuilolli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This album explores the musician's self-awareness, beliefs, truth, and choice. Six songs in the album respectively tell six stories of him about dreams, growth, and love. I explored integrating Chinese characters with modern design in the album design while taking the most meaningful Chinese character in each song title, like Universe, Rain, Believe, Eyes, Moon, Star. Then I experimentally discovered a new creative form merging Chinese characters, collage, and generative coding.
Dimensions & Packaging: Width: 4.25in X Height: 4.25in
Tags: Album Design, Graphic Design, Typography, Generative Coding, Print Design
Production Technology: Print Design / Digital Collage / package design / generative coding
Design Challenge: One of the most challenging parts is combining each Chinese character with the graphics and images to tell a better story.
Research: This album design is trying to explore a new possibility between Chinese characters, typography, graphics, collages, and Computing. I experimentally combine the traditional design practice with the new technology "generative coding" to create the whole album packaging, including six EP cover designs, lyrics book designs, and album package designs.
Inspiration: Growing up in China, I deeply love China's extensive and profound culture. By practicing calligraphy, I understand Chinese characters are not just a carrier of information but also a beautiful art per se. There are thousands of forms of Chinese characters, and each of them is infused with history. As a designer, I'm eager to discover more possibilities for the future of Chinese character design.
Project Duration: September 2021 - January 2022
Operation Flow: I inserted the elements separately into computer programming and generated thousands of different new graphics. The generative collages were used on the packaging design for the new album. So everyone receives a unique packaging wrap. Then I fused Yuli's music with these moving collages. I love experimenting with random collisions and producing mint and exciting things. Mixing traditional elements and modern technology delivers surprising outcomes and also brings balance between randomness and order.
Team Members: Designer: Yijia Xie