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Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli by Zehua Zheng

Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli by Zehua Zheng is a highly esteemed winner of the very prestigious 2022 Mahuizolli A' Design Award Bronse in Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Competition Category.


BronseCallitic· 2022

Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli

by Zehua Zheng

Client: Conlia Home

Mahuizolli A' Design Award Bronse Winner in Callitic Category

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Verified Award Winner

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Colors

The Design

About Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli

Conlia Chanyotl Ixnezcayotl Tlanamacoyan yehuatl ce calitic yectlaliliztli tlachihchiuhtli inintech ce chanyotl tlazaloliztli neca Jiangmen, China. In yectlaliliztli quicui huehuetlacayotl chinatlacayotl calhuapahualiztli ihuan tonalixco chanyotl nemiliztli. Cuahuitl ihuan chicahuac tepoztli tlein amo poliuhqui quinextiah huapalcuahuitl ihuan tlapoyahuayan tepozilpicayotl. Polypropylene amatl, tzatzapalotl ihuan yamanic tilmahtli quitlaliah nelhuayotl icxitl. Ce achi tlapouhqui ihuan neneuhcayotl quenamitl tepantli quilpia tlaneloli ihuan tlapani. In tlachihchiuhcan tlein tequitl quinemiliah motzicoltiah ahmo cencah moxelohuah, tlein quichihua ce tlacpahuic tlaneloli. Nezcayotl ixnezcayotl tepantiliztli quinextiah nepapan calitic tlaliliztli ihuan quitlacamatih ce yolseuhqui tlacohuayan yolizmatiliztli.

The Recognition

About the Mahuizolli A' Design Award Bronse

Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Conlia Home Image Store Tlanamacaloyan Caltechpantli Yectlaliliztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Inspired by traditional Chinese architectural style and oriental family lifestyle, the brand concept store follows the notion of natural, comfortable and elegant, and is committed to providing home users with proposals for a better life through the integration of traditional elements and modern techniques, and to creative a localized home life collection platform.
Tags
Natural, comfortable, oriental features, domesticity, elegant household items
Production Technology
The store made of logs and stainless steel refers to features of traditional Chinese architecture, such as trusses and window grilles, and uses modern stainless steel, pp sheet and other materials to connect the whole space instead of completely separating functional areas, therefore creates a layered space. Furthermore, the application of rattan-weaving materials and soft fabrics also brings natural and elegant oriental features to the store.
Design Challenge
1. Employ traditional culture to make appropriate modernization adjustments to traditional architectural elements, and recreate in materials, structure, techniques, etc.;
2. Develop thematic and delightful scene modules to give advice for a better life.
Research
The research on modern home stores found that, with the continuous growth of the consumption level of Chinese residents, people began to express their taste though home decoration; Moreover, the return and development of traditional culture has spawned more creations based on traditional aesthetics.CONLIA HOME integrates oriental humanistic aesthetics and home decoration to create a general store highlighting local features. In addition, there are no other similar brands in China insofar.
Inspiration
The brand concept store is designed for inheriting and carrying forward traditional Chinese culture and architectural art, and is committed to conveying the idea of natural residence through modern creation techniques.
The new pursuitsChinese people for a better life arouses their aesthetic taste in the national cultural psychology. Characteristics of traditional Chinese architecture reflects the traditional culture and spiritual realm of people.
Project Duration
Guangzhou, Guangdong province witnessed the launch of this project in July, 2021, and it was completed in Jiangmen, Guangdong Province, in December, 2021.
Operation Flow
1. The semi open store design and the squire and symmetrical layout connect the inside and outside, appear transparent and natural,and attractive to consumers.
2. Diversified functional areas constitute modularized scenes with different themes, thus improve the in store shopping experience.
3. The application of elements in traditional Chinese architecture, with materials of different textures and colors, endows the space with traditional humanistic aesthetic appeal.
Team Members
Designer: ZE HUA ZHENG
Designer: WANG YING PAN

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