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Leverage Calihtic Tequitiloyan by Teruhiro Kataoka

Leverage Calihtic Tequitiloyan by Teruhiro Kataoka is a highly esteemed winner of the very prestigious 2023 Mahuizolli A' Design Award Bronse in Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Competition Category.


BronseCallitic· 2023

Leverage Calihtic Tequitiloyan

by Teruhiro Kataoka

Mahuizolli A' Design Award Bronse Winner in Callitic Category

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Verified Award Winner

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Colors

The Design

About Leverage Calihtic Tequitiloyan

Leverage ce calihtic tequitiloyan tlen no motequitiltia quen momachtiloyan campa momachtia itech pactinemiliztli. In tlahuelantli 407.2 metros cuadrados quipia ce videotlachializtli ihuan tlamachtiloni tlapiquiloni ihuan ce tlanechicoltiloyan tlahtolli. In tlanechicoltiloyan tlahtolli mopatla itlachializ tlacotonili tonatiuh ihuan tlacotonili tlayohua, ihuan ce tlacetiliztli itech atl-oncan motlapohua ciautica para nechicoliztin. In tlamachiotl ilhuicatica ohtli tlalpan panoa hasta itech itzcuahuitl in nechicolcalli, campa ce especial tlapalcecec película quichihua in tlamachiotlin mopatlazque in ihcuac tlaneltoquiliani nemi. Ce tlahuiltequitiloni ica tlapaltin momoyahuallanih quichihua nepapan yeliztin ica achi chicahuayotl.

The Recognition

About the Mahuizolli A' Design Award Bronse

Leverage Calihtic Tequitiloyan ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Leverage Calihtic Tequitiloyan ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Leverage Calihtic Tequitiloyan quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The office serves as a training facility for learning about health, and includes a Youtube studio with training equipment and a seminar room.The seminar room changes its appearance from day to night.
At night, a bar corner will be open to enjoy a moment of conviviality.

The stripe pattern of the hallway floor runs up the glass of the meeting room. The stripes, covered with a special rainbow-color film, change expression as you walk.
Dimensions & Packaging
The floor area is 407.2 square meters.
Tags
Office, interior, lighting, studio, signage
Production Technology
In order to create a variety of atmospheres with little energy, a lighting system that can freely change colors was adopted.
The walls of the meeting room are painted with an environmentally and health-friendly special paint.
To reduce environmental impact, the bar counter made of steel pipes, big tables and custom lighting were reused from the previous office.
Through consideration of materials and lighting plans, we aimed to both enhance the user experience and reduce environmental impact.
Design Challenge
We wanted to create an encounter for guests visiting the office with the brand's iconic YouTube studio.
Therefore, we decided to make a three-dimensional hole in the welcome wall in front of the entrance.
The shape of the deep hole was repeatedly studied using computer graphics, and finally completed by hand by craftsmen.
Inspiration
INSPIRATION:

Office design for LEVERAGE inc. developing the VALX fitness brand that has a passionate fan base in Japan.The office will not only be a place to work, but also a place to learn and socialize.
To express the company's commitment to continually inspiring its customers, the concept was set to "WOW!"
The welcome zone is illuminated with blue and red LED lights representing "calm and passion". The hole in the center of the wall was inspired by the company's expansion through many obstacles.
Project Duration
The project started in November 2021 in Shibuya-ku, Tokyo, Japan and finished in March 2022.
Image Credits
Design: COTONA Inc.
Photo: Nakasa & Partners

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