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Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni by Tom Linden and Vita Li

Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni by Tom Linden and Vita Li is a highly esteemed winner of the very prestigious 2023 Mahuizolli A' Design Award Cozticteocuitlatl in Tepoztlacuilolli, Yexcan Tlanahuatilli, Ixiptlatzintli ihuan Tlanextiliztlacuilolli Tlachihchihualiztli Competition Category.


CozticteocuitlatlTepoztlacuilolli· 2023

Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni

by Tom Linden and Vita Li

Client: Visuals By Nor

Mahuizolli A' Design Award Cozticteocuitlatl Winner in Tepoztlacuilolli Category

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The Design

About Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni

In temaquixtiani quinequiaya quinextiz imachiyotl inepantlaliztli ihuan cemanahuatl Jamtland, Suecia. In tequitini oquichiuhqueh eyi-tonalli machiyotl ihuan tlachializtli para quicuepazqueh xiuhcuetlaxtin ihuan nemiliztlaltin ipan nican altepetl. Oquichiuhqueh huey tlanemiliztli ihuan machiotlacentaliliztli para chicahuac ma neci in xiuhtin, ihuan oquicentlalihqueh in temaquixtiani imachiyotl itlapallo campa caltecpantli. Inon tlachieliznamiquiliztli chicahuac quinextili in temaquixtiani itequiuh ipan cemanahuatl, yectli tequipanoliztli ihuan inepantlaliztli huan yollotl, tlen quicahua in tlachiani ma quinamiqui in tlanamaconi ica iniqueh cualli nemiliztli.

The Recognition

About the Mahuizolli A' Design Award Cozticteocuitlatl

Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Jamtland Tlachiuhtli Ixiptlayotl Nemachtiloni quiyolchicahua ihuan quipaquiltia in tlacah.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project involved recreating various plant species and natural biomes from Jamtland, Sweden using 3D modeling and visualization. Six pictures showcase different local microbiomes, including the moss heather and other flora of the mountains and the ferns of the lowland forests. Extensive research and reference collection was conducted for the accurate depiction of the plant species, and the incorporation of the client's brand colors as a backdrop added an additional challenge to the project.
Dimensions & Packaging
All the final images were rendered in 6000 pixels using Octane Renderer and no post production were made.
Tags
3d, 3d visualization, cosmetics, nature, beauty, product, houdini, octane
Production Technology
For this project we used Houdini as the 3D package with which we modelled the various plants using procedural techniques allowing us to make various variations of each plant as well as composing the scenes. Additionally, we used Moi3D for modelling the products and utilized Octane Renderer to render the final images in high resolution.
Design Challenge
This project presented several challenges, including the requirement to concisely summarize a local flora biome and it's distinct look in small compositions. Additionally, incorporating these compositions into the floating arrangements presented difficulties, particularly when incorporating water elements that needed to be anchored to the ground while still appearing to float. Furthermore, the inclusion of the brand's six colors as backgrounds added another layer of complexity to the project.
Research
The research for this project primarily focused on gathering extensive information and images of the local flora and biomes in the specified region. Utilizing various online resources, including websites run by biologists in Sweden, we were able to compile a thorough collection of data and documentation. This information was organized and incorporated into a moodboard, serving as the foundation for the project.
Inspiration
The client approached us with the desire to communicate their brand's close connection to the region of Jamtland and its natural surroundings. We proposed using a design language that incorporates floating compositions featuring the diverse biomes and flora of the region, with each product as the focal point. The client was pleased with this suggestion. During the project, we conducted extensive research and collected extensive reference material to allow us to capture the feeling of the region.
Project Duration
The project started in the beginning of June 2022 in Gavle, Sweden and finished in July 2022.
Operation Flow
It was crucial that the imagery used for the client's brand accurately reflected their focus on natural, sustainable practices and a close connection to nature. In order to effectively convey these values and create a sense of caring and calm nature within the viewer, it was important that the resulting imagery conveyed these themes. This allows the viewer to begin associating the product line with these positive attributes.
Team Members
Tom Linden
Vita Li
Image Credits
Copyright © 2023 Visuals By Nor. All Rights Reserved.

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