Intangible Heritage Tlahcuilolli Tlacencaliztli by Zhou Xiaoshu

Intangible Heritage Tlahcuilolli Tlacencaliztli by Zhou Xiaoshu is a highly esteemed winner of the very prestigious 2023 Mahuizolli A' Design Award Iztacteocuitlatl in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.

IztacteocuitlatlTlacuilolli· 2023

Intangible Heritage Tlahcuilolli Tlacencaliztli

by Zhou Xiaoshu

Client: Northeastern University of China

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tlacuilolli Category

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Colors

The Design

About Intangible Heritage Tlahcuilolli Tlacencaliztli

Intangible Heritage inin ce tlacencaliztli ica yei tlahcuilolli itechpa in tlamatiliztli huan tlanahuatilli tlen amo mopa itta itech China. Inin tlahcuilolli quinnextia in Pipa toltecayotl, in Longquan celadon huan in Zigong Ilhuitl Tlahuilcalli. Cecen ixiptla omochiuh ica vector tlahcuilol tepoztlahtolli, ic in tepitzin tlanextilli mocahua chipahuac ihcuac hueyi moixcopina. In amoxtlahcuilolli quipia 800 huan 800 milimetros inic hueyac huan patlahuac. In huehueh tlamantli momalacachoa itech ce yancuic ixnextiliztli tlahtolli inic motequitiltiz ipan matlatl, ipan amoxixcopinaliztli, amoxtin huan ixcopinal amoxtin. In tlanequiliztli quipalehuiz in altepetlacah ma quiximatican inin huehueh tlamatiliztli.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

Intangible Heritage Tlahcuilolli Tlacencaliztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Intangible Heritage Tlahcuilolli Tlacencaliztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Intangible Heritage Tlahcuilolli Tlacencaliztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The theme of this project is Zigong Lantern Festival, Pipa Art and Longquan Celadon. They are valuable intangible cultural heritage of China. Draw three artistic illustrations by computer to creatively show the essence of these cultures. The combination of computer technology and traditional art has the characteristics of creativity, design and application. This set of works is to let the public know more about China's intangible cultural heritage and inherit traditional culture.
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, RGB.
Tags: Intangible cultural heritage, pipa art, Longquan celadon, Zigong Lantern Festival, illustration, computer painting.
Production Technology: This series of illustrations are drawn by illustrator vector design software. It consists of super-high-level printing technology and manufacturing technology, thus highlighting the visual effect of the poster and showing exquisite and beautiful illustration details.
Design Challenge: The difficulty lies in accurately grasping the essence of three intangible cultural heritages, the proper integration of modern aesthetics and traditional culture, the aesthetic standards of modern audiences and the combination of computer technology and traditional culture.
Research: Intangible cultural heritage is a treasure of the world. Pipa art, Zigong Lantern Festival and Longquan celadon are important representatives of China's intangible cultural heritage. This series of illustrations transforms the unique culture into the power of creative visual design. The researcher investigated three non-legacy techniques and drew a series of non-legacy illustrations using computer vector painting technology. People can better understand China's intangible cultural heritage through network communication and printing.
Inspiration: The combination of intangible cultural heritage and modern design is the source of a series of illustration concepts. On the basis of traditional culture, intangible cultural heritage is transformed into modern design language by computer technology, which is applied to the Internet, print media, books, photo albums, publicity pages and other forms of expression to spread China's excellent traditional culture and display cultural innovation achievements.
Project Duration: Understanding the Intangible Heritage launched in China 2022.
Operation Flow: The key point is to attract the public with elegant visual effects, and the combination of modern aesthetic illustrations and traditional culture attracts the public's aesthetic interest.
Image Credits: Image #1 : Illustration Zhou Xiaoshu&Huo kai, 2022.
Image #2 : Illustration Zhou Xiaoshu, 2022.
Image #3 : Illustration Zhou Xiaoshu, 2022.
Image #4 : Illustration Zhou Xiaoshu, 2022.
Image #5 : Illustration Zhou Xiaoshu, 2022.