Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl by Li Cheng, Yan Wang and Suwan Yuan

Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl by Li Cheng, Yan Wang and Suwan Yuan is a highly esteemed winner of the very prestigious 2024 Mahuizolli A' Design Award Bronse in Conetzintli, Conemeh ihuan Pipiltin Tlachihualli Tlachihchihualiztli Competition Category.

BronseConetzintli Tlachihualli· 2024

Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl

by Li Cheng, Yan Wang and Suwan Yuan

Client: Zhe Jiang Semir Garment Co.,Ltd.

Mahuizolli A' Design Award Bronse Winner in Conetzintli Tlachihualli Category

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Colors

The Design

About Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl

Nin Ītilmah Poyecatl Tototl Ihuitl Mohuapahua Yeyi-ītech-Cē mochīhua īpampa piltōntli ihcuāc mahuiltia calnāhuac. Īn tzontecomayo poyecatl huel yamānqui ic mopiya āyōtl-ahmo-calaqui īhuān āmatl-īhtic tlacāhualōni īhuān 20D michinihuitl tlazālōlli. Īn tlacpac ītech mocentlālia yamānqui polyester ic mopatlac īhuān cualli tlaneltililōni patlāhuac patoloctli tototl ihuitl īca cē tlamanixtli tlatēmāntli īpampa cualli totōniliztli. Īn tzontecomayo īhuān tlacpac huelītih moquēmi cencah nēzcayōtl ahnōzo moxeloa īpampa occequi xiuhcāyōtl. Zippers ītzintlān mahtli quitlāpoa cē yōlqui tlanamacōni ic tepalēhuia mopiāz cuetlaxtli huāqui. Nēzcayōtl tlaocuiltīlō petlanqui tilmahtli quicualtilia in ittalōni.

The Recognition

About the Mahuizolli A' Design Award Bronse

Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Growing Shell Down Jacket Conetl Ītilmah Poyecatl Tototl Ihuitl quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a down jacket specifically designed for children to facilitate their outdoor activities. Made of high-quality waterproof and moisture permeable fabrics, this down jacket with a breathable system enables zonal warmth. Combined with an ergonomic design, this down jacket is a perfect partner for children doing outdoor sports.
Dimensions & Packaging: e.g. 140 yards
Girl's: Length: 56.5cm; chest circumference: 91.0cm; sleeve length: 69.5cm;
Boy's: Length: 59.0cm; chest circumference: 96.0cm; sleeve length: 68.5cm;
Tags: Lightweight design, eco-friendly and recyclable materials, multi-scene and multi-season application, 3-in-1 structure, high waterproof and moisture permeable
Production Technology: The outer layer is made of an ultra-lightweight waterproof and moisture-permeable membrane with excellent water resistance (Level 4) and moisture permeability of 8000g/(m2.24h). Combined with the 20D fish scale gauze, it is highly waterproof and is 10% lighter than similar products, making it easier to cope with diverse outdoor conditions. The lining uses 20D lightweight recyclable polyester and 800+FP high fluffy goose down certified by RDS, reducing weight by 5% while keeping warmth.
Design Challenge: The inner layer of this down jacket adopts a zonal filling structural design to secure zonal warmth, ensuring comfortable wear while keeping warm while doing sports. Thanks to its lightweight materials and craftsmanship, this down jacket is 15% lighter than competitive products, facilitating kids to move freely and enjoy doing sports.
Research: Designing a set of kid's multifunctional down jackets suitable for diverse scenarios and different seasons is one of the core issues of this project. For this reason, we utilize lightweight, skin-friendly, comfortable, and waterproof materials, intricate craftsmanship, clever structural design, and stylish and childish appearance to launch this down jacket, which enables multi-scene protection, embodying the design concept of focusing on kid's growth.
Inspiration: This kid's down jacket was born with safeguarding kids' growth at the heart of its design conception. It uses a patented pattern conforming to human mechanics and selected lightweight materials for cozy and light wear. Featuring a professional hard shell and inner warm yet light down content, it can be worn in daily life or outdoor activities, meeting multi-scene needs. It can also be worn entirely or separately according to different temp and seasons, which is economical and practical.
Project Duration: The project finished in September 2023 in Shanghai.
Operation Flow: This 3-in-1 kid's down jacket consists of an outer hardshell and inner down content, allowing a free combination to meet various needs. If worn entirely, the zipper under the outer sleeve and the knitted fabric under the inner sleeve would form a breathable system, allowing kids' skin to breathe by unzipping and keeping them dry while doing sports. With 3D reflective fabric, this down jacket is childish and safe, catering to kids' preferences.
Team Members: Li Cheng, Yan Wang, Suwan Yuan
Image Credits: ZHE JIANG SEMIR GARMENT CO.,LTD.