Hwg Campus Lu Ohpanoliztlamanextiliztli by Thomas Geissert

Hwg Campus Lu Ohpanoliztlamanextiliztli by Thomas Geissert is a highly esteemed winner of the very prestigious 2025 Mahuizolli A' Design Award Bronse in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.

BronseTlacuilolli· 2025

Hwg Campus Lu Ohpanoliztlamanextiliztli

by Thomas Geissert

Client: Teamgeissert

Mahuizolli A' Design Award Bronse Winner in Tlacuilolli Category

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Colors

The Design

About Hwg Campus Lu Ohpanoliztlamanextiliztli

Motemohti in mochihuaz ce tlamanaliztli ica iyolloyo ihuan yancuiliztli. Ic machiyomachiotl ihuan tlaixmatiliztlamanextiliztli quipia ce cualli tlachihualiztlatōlli ihuan quitzicuini caltlamaniliztli in yancuic calli. Ce tlapaltlamaniliztli palehuia ic momati ohtli. Quincelia ihuan quinmachtia tēmachtihqueh campa calīxco (cahuayocalli, xancolmachiotl), quinohpanoltia ipan caltecpan ihuan itic calmachiyomeh inic quiazqueh in quinequih tlamachtiloyan ihuan tēpalehuiloyan. Tlazohtlaliztli mochihua ic cualli motta, mochi huel celi ihuan cualli moxeloa. Ce tlanextiliztli mochiuh in amo quitōca tepitzin cahuitl nemiliztli, auh chicahuac ipan ixiptlayotl ihuan tlamantli.

The Recognition

About the Mahuizolli A' Design Award Bronse

Hwg Campus Lu Ohpanoliztlamanextiliztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Hwg Campus Lu Ohpanoliztlamanextiliztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Hwg Campus Lu Ohpanoliztlamanextiliztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced overall view without creating visual clutter. The choice of typography and icons, as well as the lighting and colour scheme, make it easier for international students to find their way around. The most important means, besides the use of the open Roboto typeface, is the introduction of high-contrast colours. Our focus was on functional and psychological aspects such as good visibility, readability and accessibility.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: The signage system uses aluminium frames with a concrete base and aluminium panels with contemporary lettering. The logo was milled into the glass fibre reinforced concrete panels. The building numbers are decoupaged and highlighted in different colours. The numbers are illuminated at night.
Design Challenge: Processing and finishing the various materials was the biggest challenge. Laser cut aluminium, powder coated with high performance film, backlit coloured acrylic glass and engraved concrete panels were combined to form a single unit.
Research: A signage system was designed to blend in with the surroundings without being overlooked. For this reason, colours and materials from the architecture and outdoor facilities were taken up, recombined and developed into an independent product.
Inspiration: The aim was to create a system with its own identity and originality. Characterised by a modern, contemporary look with modern, classic typography. The calm appearance is intended to promote safety, confidence and deceleration among students. Contrasting modern design and a clear hierarchy of information characterise this new system. The orientation system is easy to use and makes a positive contribution to the quality of service on the campus.
Project Duration: The design process started in 2015 and the implementation of the signage elements was in 2024.
The site is the campus of the University of Business and Society in Ludwigshafen, Germany.
Operation Flow: The high contrast between the font colour and the background makes the information easy to read. Accessible information boards with tactile lettering have been developed for people with visual impairments.
Team Members: Thomas Geissert
Image Credits: TEAMGEISSERT