Tlanāhuatīlli Infinite Borders Tlanextilli Machiyotl Ixnezcayotl ītēchcopa Netease Games Art Design Center cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Cozticteocuitlatl īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.
CozticteocuitlatlTlacuilolli· 2025
Infinite Borders Tlanextilli Machiyotl Ixnezcayotl
īpal Netease Games Art Design Center
Tlanāhuatīlli: NetEase Games
Mahuizolli A' Design Award Cozticteocuitlatl Tēmacēhualōni īpan Tlacuilolli Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #162820Tlanēxtilistli
Ītechcopa Infinite Borders Tlanextilli Machiyotl Ixnezcayotl
Infinite Borders ce machiyotl ixnezcayotl ipampa ce ahuiliztli tlanemililiztli tlein mochihua itech in cahuitl in Yei Tlahtocayotl. In machiyotl tlahcuilolli quiza itech in tlahcuilolmachiyotl in itoca ihuan itech in nahcatzalan tlanezcayotl tlein quinezcayotia in ahuiliztli tlanemililiztli. Tliltic, chichiltic ihuan iztac, tlapalli tlein miec omotlazohtlaya ipan in Han Tlahtocayotl, motequitiltia quen achto tlapalli. Patlachtic tlahcuiloliztli teposhuictica tlanezcayotl motequitiltia quen tepalehuiani tlamantli. Yancuic tlahcuilolmachiyotl quitzonquixtia ce tlanemililiztli ihuan patlachtic ixnezcayotl. Inin tlachihualiztli motequitiltia ipan digital amatlahcuilolli, tepoztlanextilli ixco ihuan tlahcuilolli tlamantli, ihuan huel momelahua ipan miec ohtli inic mopiya in ixnezcayotl cenneliliztli.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Cozticteocuitlatl
Infinite Borders Tlanextilli Machiyotl Ixnezcayotl ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Infinite Borders Tlanextilli Machiyotl Ixnezcayotl quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Infinite Borders Tlanextilli Machiyotl Ixnezcayotl quiyolchicahua ihuan quipaquiltia in tlacah.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- Positioned "The Authentic and Passionate Three Kingdoms," the brand traces the pictographic characters of its name and combines them with the "grid square" impression from strategy games to derive its brand graphics. It extracts the popular colors of black, red, and white from the Han Dynasty as its primary colors. Flat calligraphic brushstrokes are used as auxiliary elements. By incorporating modern typography, the brand provides new cultural experiences for the Three Kingdoms era.
- Huēyiliztli īhuān Tlacualtepēhualli
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- Tōcāitl
- the Three Kingdoms,traditional innovation,oriental aesthetics, brand design
- Tlachīhualiztli Māchiyōtl
- This design will be applied to digital posters, UI interfaces, and physical prints. By using a systematic, modern, and flat design, it ensures ease of extension for designers across various channels while maintaining overall brand visual consistency.
- Tlanāhuatīlli Nētēcahuilīztli
- To recreate an authentic impression of the Three Kingdoms, the design must have historical and cultural significance while embodying modern aesthetics and trends. Additionally, it needs to consider digital and print applications and ensure ease of extension for a global audience.
- Tlatēmōliztli
- By visiting museums of the Han Dynasty and the Three Kingdoms era, we studied artifacts' color schemes, textures, and other characteristics. We researched the age demographics and preferences of players, combining this with the game's own mechanics. Integrating these studies and research, we extracted pictographic characters and popular colors of the Han Dynasty, merging them with modern aesthetics to infuse new vitality into the traditional Three Kingdoms culture.
- Tēyōllālīliztli
- The Three Kingdoms period dates back 1,500 years. We have deeply studied the characters and colors from Han Dynasty culture, combining the "land grid" gameplay and the pictographic character of the "Shuai" logo to derive the square as the brand graphic. Using a design that appeals to younger and international aesthetics, we inject new cultural vitality into the Three Kingdoms and convey its charm to a broader global audience.
- Tēquitl Cāhuitl
- The project started its design phase in March 2023 and was completed in July 2023. It was officially launched in November 2023.
- Tēquitl Ōhuitl
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- Calpolli Tlācah
- Brand Director:TzuYin Weng
Designer: ChuJun Zhang , Yan Cheng,XiaoYang Tan,Jerry Tse,JieYu Hong - Īxiptla Tlanēxtīlli
- Image #1: Director TzuYin Weng/Designer ChuJun Zhang,Key Visual for Netease 520 event, 2023.
Image #2: Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng,Key Visual,2023.
Image #3: Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng，Appstore Graphics,2023.
Image #4: Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng/Designer XiaoYang Tan/Designer Jerry Tse/Designer JieYu Hong,Esports Brand visual,2023.
Image #5:Director TzuYin Weng/Designer ChuJun Zhang/ Designer Yan Cheng/Designer XiaoYang Tan,merchandise,2023.
Video Credits:Director TzuYin Weng/Designer ChuJun Zhang,Ending cut,2023
Tlacōhualli
Xictlahtlachia Achi Huēca Designers.org
Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.
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Tlanēxtīliztli Tlanāhuatīlli
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