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Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl by PepsiCo Design and Innovation

Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 Mahuizolli A' Design Award Tepoztli in Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Competition Category.


TepoztliCallitic· 2025

Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl

by PepsiCo Design and Innovation

Mahuizolli A' Design Award Tepoztli Winner in Callitic Category

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Verified Award Winner

Verify Award Status for #169566

Colors

The Design

About Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl

Cheetos Cheesy Verse 2024 in nepantlacayotl nechicoliztli nextiliztli chihchiuhtli Mexico Tenochtitlan Altepenepantlan. In yeyi tlamantli tlanechicolli otlapouh Julio metztli ipan xihuitl 2024 huan otlaixnextiloc ica in nechicayotl tlacatzintli Chester Cheetah. In chihchiuhcayotl quinnotza tlaittanime ma quitemoacan mahtlactli tlamantli tlaixmatiliztli, cecen tlaixmatiliztli tlazaloa ica occe Cheetos qualoni, ihuan Torciditos, Bolitas, Colmillos, Flamin Hot, Poffs huan Popcorn. Cecen tlanahuatiloyan quipiya iyeltoca huan iyollo. Ahahuiliztli, tlaquechcuayotl huan tlacualli in yeyi tlaneltililli nemachiliztli nochi in chihchiuhcayotl.

The Recognition

About the Mahuizolli A' Design Award Tepoztli

Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Cheetos Cheesy Verse 2024 Nechicoliztli Tlaixnextiliztli Nepantlacayotl quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In July 2024, mischievous Chester Cheetah opened a portal to the different worlds of Cheetos. The fun, famous feline presented the third edition of the Cheetos Cheesy Verse, an immersive experience created by our team in Mexico City. This year, the Cheetos Cheesy Verse was back and cheesier than ever. We wanted the immersive experience to be bigger than previous years, so we invited the Cheetos faithful to explore the world of Cheetos through 10 unique experiences.
Inspiration
Inspired by the unique personalities within the Cheetos portfolio, we created a universe of different flavors and different worlds. Each Cheetos snack — Torciditos, Bolitas, Colmillos, Flamin' Hot, Poffs, and Popcorn — had its own experience, always with a gravitational pull toward entertainment, fashion, and food, the centers of gravity in the Cheetos Cheesy Verse.

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