Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli ītēchcopa LMNT Company

Tlanāhuatīlli Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli ītēchcopa LMNT Company cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Bronse īpan Tlanextiliztenoyotl, Tianquiztlatecpanaliztli ihuan Tlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlanextiliztenoyotl· 2025

Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli

īpal LMNT Company

Tlanāhuatīlli: LMNT Company

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlanextiliztenoyotl Tlamantli

61,793

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #170399

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli

Namuh Investment Yancuīcān Nezcayōtl mochīhua īpampa in tlapatlaliztli nezcayōtl in tlachīhualli īpal in tlanechicōltiliztli tlein motēmoa īntech in Millennials īhuān Gen Z. In yancuīcān nezcayōtl motēca in tlanechicōltiliztli ahmo zan tepoztlahtōlnamiquiliztli īhuān yeh yāuh īca tlahuelittaliztli tlacatl īpampa tlanechicōltiliztli. Cē tlahtōlnezcayōtl mochīhualiztli tlein moquetza īpan tlatzacuīlōtl neīxcuitīlli quinezcayōtia yancuīcān nechicōlōcāyōtl īhuān moteca cemihcac īpan nochi in ōmpa in tlacamecayotl monāmiqui. In yōlteōtl neīxcuitīlmachiōtl quiteititia in tlanechicōltiliztli quen huel machīztica īhuān huel ahcīhuani. In Daily Shift tlanemiliztli quināhuatia in cemihcac tlatlaniliztli mah mocuepa tlanechicōltiliztli tlein quitta ye ompa tonalli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Namuh Investment Rebranding Ītlachīhualtequiuh Tocaītl Nezcayōtl Mochīhualiztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: The rebranding introduces a new investment experience for Millennials and Gen Z by breaking away from the rigid visual conventions typically found in the investment industry. The concept of investment opens new opportunities is communicated through imaginative illustrations. A design system was developed based on the door motif, symbolizing new opportunities, ensuring consistent application across various customer touch-points.
Huēyiliztli īhuān Tlacualtepēhualli: The key visual system, utilizing the Shift Motion, extends beyond applying a logo or color palette. It connects finance and lifestyle through messages that reflect the brand philosophy, supported by intuitive graphic elements. This approach enhances Millennials and Gen Zs interest in financial investment and increases accessibility to financial services.
Tōcāitl: Brand Identity, Brand Experience, Brand Strategy, Motion Graphic, Creative Direction, Investment, Iconography Design, Illustration Design, Mobile App Design
Tlachīhualiztli Māchiyōtl: Adobe Illustrator, Adobe After Effects, Adobe Photoshop,
Tlanāhuatīlli Nētēcahuilīztli: Conventional stock investment platforms typically follow uniform UI structures focused on information delivery, leaving little room for brand differentiation. Namuh overcomes this challenge by introducing an illustrated world that creates a more engaging and differentiated experience for the MZ generation. The illustrations, developed under the Daily Shift concept, reimagine investing as intuitive and accessible, transforming complex financial processes into familiar and approachable experiences.
Tlatēmōliztli: Namuh expands beyond stock trading to offer content and services that support personal development. For Millennials and Gen Z, investment is perceived not merely as a financial activity but as a form of self-growth. In this brand experience, the concept of Shift represents personal transformation, embedded throughout visual touchpoints, including the key visual motif. This approach reinforces Namuh’s commitment to fostering growth-driven investing.
Tēyōllālīliztli: Namuh was repositioned beyond a traditional stock investment application into a platform delivering new experiences and value. Defined as a self-achievement platform, it emphasizes personal growth through investing. Rather than limiting itself to trading functions, the platform offers financial content tailored to Millennials and Gen Z. To support this vision, a comprehensive brand experience design was developed, along with operational principles and guidelines for service management and marketing strategies.
Tēquitl Cāhuitl: Seoul, Republic of Korea
Tēquitl Ōhuitl: The brand concept, Daily Shift, promotes the transformation of everyday spending habits into future-oriented investment behaviors. This narrative encourages healthy investment practices that contribute to a robust capital market, supporting meaningful investments over unnecessary consumption.
Calpolli Tlācah: Creative Director: Choe Jangsoon
BX Director: Han Hyungmin
BX Strategist: Kim Joeun
BX Designer: Hwang Euiseong
BX Designer: Na Hyunjoo
Īxiptla Tlanēxtīlli: Image #1 : ⓒ2024. LMNT all rights reserved.
Image #2 : ⓒ2024. LMNT all rights reserved.
Image #3 : ⓒ2024. LMNT all rights reserved.
Image #4 : ⓒ2024. LMNT all rights reserved.
Image #5 : ⓒ2024. LMNT all rights reserved.