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Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni by Adam Miller - Hot Wheels RC Design Team

Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni by Adam Miller - Hot Wheels RC Design Team is a highly esteemed winner of the very prestigious 2025 Mahuizolli A' Design Award Iztacteocuitlatl in Mahuiltilli, Mahuiliztli ihuan Ahuiltequitilli Tlachihchihualiztli Competition Category.


IztacteocuitlatlMahuiltilli· 2025

Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni

by Adam Miller - Hot Wheels RC Design Team

Client: Mattel Inc.

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Mahuiltilli Category

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Verified Award Winner

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Colors

The Design

About Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni

Hot Wheels Monster Truck RC ce tlayacanaloni tlen huehca tequiti ipampa ahahuilcalmimilolli. Inin tlayacanaloni omochihchiuh inpampa aquique ye quitlazohtla in mahuiltiliztli ica radio tlayacanaliztli ihuan noihqui inpampa aquique quipia occequi monequiliztli ipan inmolinia ihuan inmahuan itequiuh. Ce hueyi botón zan iceltzin quipehualtia in tlamahuizolli tlachihualiztli. In tlayacanaliztli botones huehueyi ihuan machiyotihtoque ica mitl tlen huel neci. Inin tlayacanaloni huel momamaz ipan maitl, huel motlaliz ica ce mecatl, nozo huel motlaliz ipan ce ixmani tlalli. In itlachihualiz oquitocac in tlachihualiztli tlen tlacatl iyollo quitta, oquintlahtlanihqueh in tlamatinime ihuan miecpa oquiyehyecohqueh inhuan in pipiltoton.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Hot Wheels Monster Truck RC Ahahuilli Huehcapa Tlayacanaloni quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The new Hot Wheels Monster Truck RC Controller delivers the excitement of RC play to core fans, yet is inclusive of new users who may have a variety of unique mobility and dexterity needs.
Dimensions & Packaging
95mm x 42mm x 68mm (measured from the controller battery door to the thumbsticks).

The vehicle dimensions that will work with this controller vary, but will be included with models ~ 350mm long x 200mm wide x 200mm tall.
Tags
accessibility, inclusivity, play, design, inclusive design, user centered design, human centered design, special needs, empower, fun
Production Technology
Human Centered Design methodologies were employed to put Hot Wheels RC’s target users at the center of the design work. Extensive user-testing, idea iteration and additional validation practices were followed to ensure exciting RC play can be delivered to both existing audiences and users with special needs.
Design Challenge
The challenge was to deliver exciting RC play that is easy and fun for all abilities. This meant maintaining fun and intuitive RC controls for existing Hot Wheels RC audiences while expanding usability to fans with a variety of mobility and dexterity needs. Understanding that not everyone plays the same way presents the challenge of identifying core barriers to play that exist for a wide range of users, and addressing them all inclusively. Challenge Accepted.
Research
The Accessible Play Challenge was launched across Mattel Design teams and was judged by Design leadership. Winning concepts, like the HW Monster Truck RC Controller, then entered into a Design Sprint phase, which required divergent brainstorming, interviews with subject matter experts, (in this case, special needs educators), and iterative testing with children with a variety of mobility and dexterity needs to refine and validate the design.
Inspiration
Mattel is celebrating its 80th Anniversary as the world’s most trusted toy and entertainment company, home to the world's biggest brands, like Hot Wheels, Barbie, Uno, and more. Mattel is driven to create innovative products and experiences that inspire fans, entertain audiences, and develop children through play. Understanding that not everyone plays the same way, Hot Wheels design and development teams have embarked on a mission to reimagine existing toys with inclusivity at the core, so the company can deliver on its purpose: empowering generations to explore the wonder of childhood and reach their full potential, for all.
Project Duration
The project started in 2023 as an accessible toy design challenge. As a finalist in that challenge, the Accessible RC Controller concept then entered a robust design sprint and user testing phase to challenge assumptions, unlock innovation, and deliver play for ALL. The finished product will launch Fall 2025.
Operation Flow
The inclusive Hot Wheels Monster Truck RC controller was designed to increase access to the joy of RC play to users with special needs. The stunt feature can be activated by pushing a single large button, the directional controls are large and with clearly indicated directional arrows. The controller can be attached by a lanyard and operated in hand, or placed against a flat surface, allowing for greater play accessibility.
Team Members
Hot Wheels RC Design Team
Gerry Cody
Adam Miller
Sam Tsui
Melissa Scanlan
Amanda Verzini
Image Credits
Image #1: Photographer Adam Miller, Hero Shot, 2025. Image #2: Photographer Adam Miller, Activation Shot, 2025. Image #3: Photographer Adam Miller, Supplemental Shot, 2025.
Video credits: Videographer Adam Miller, Accessible Controller, 2025.

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