Si Shengsheng Tetlazohtlaliztli Tepoztlahuiloni Netlauhtilli by Peng Gao, Mian Wu and Yixuan Wu is a highly esteemed winner of the very prestigious 2026 Mahuizolli A' Design Award Tepoztli in Tlamactli Tlachihchihualiztli Competition Category.
TepoztliTlamactli· 2026
Si Shengsheng Tetlazohtlaliztli Tepoztlahuiloni Netlauhtilli
by Peng Gao, Mian Wu and Yixuan Wu
Client: The China Media Group Spring Festival Gala
Mahuizolli A' Design Award Tepoztli Winner in Tlamactli Category
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- Verified Award Winner
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The Design
About Si Shengsheng Tetlazohtlaliztli Tepoztlahuiloni Netlauhtilli
Si Shengsheng ce netlauhtilli tepoztlahuiloni tlen omochihchiuh ipampa in Chino Xopan Ilhuitl ihuan in Xihuitl in Coatl. Inin netlauhtilli quipia nahui tepoztlahuiloni tlen mopepechoa itech itzcalli, ihuan cecen quihuica ce tlateochihualiztli tlen ahmo neneuhqui, quen in paquiliztli, in necuiltonolli ihuan in ahuiyaliztli tlen cualli tlacualli. Ipan in tlamatiliztli China, in coatl quinezcayotia in yancuic nemiliztli ihuan in cemanca yeliztli itechpa in imalacachiuhca cochiliztli ihuan in iehuayo quicahua. Inin tlahtzontequiliztli quicentlalia in coatl ihuan in ruyi, ce huehcauh machiyotl in cualli tonalli, ic quicuepa ce yolcatl tlen momauhtilia ipan ce icniuhtli tlanezcayotl. Inin tepoztlahuiloni huel mopepechoa itech nochi tepozixtli tlen quitilana ihuan huel motlalia queniuhqui monequi.
The Recognition
About the Mahuizolli A' Design Award Tepoztli
Si Shengsheng Tetlazohtlaliztli Tepoztlahuiloni Netlauhtilli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Si Shengsheng Tetlazohtlaliztli Tepoztlahuiloni Netlauhtilli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Si Shengsheng Tetlazohtlaliztli Tepoztlahuiloni Netlauhtilli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Refrigerator Sticker Gift Set features four charming versions of Si Shengsheng, the mascot of the China Central Television Station's 2025 Spring Festival Gala, celebrating the Year of the Snake. Inspired by the traditional Chinese ruyi, a ceremonial object symbolizing good fortune, the main character has been reimagined as a lively little turquoise snake. This set includes four distinct designs, each representing a joyful blessing: happiness, wealth, and the cheerful spirit of foodie.
- Dimensions & Packaging
- 250*250*30
- Tags
- Refrigerator Sticker Gift Set，Chinese Spring Festival，Mascot Snake
- Production Technology
- CNC,Stamping manufacturing, Epoxy resin coating
- Design Challenge
- The snake is often perceived as a fearsome creature, making it a challenge to transform it into a culturally rich and auspicious New Year gift. By merging the snake with the form of the ruyi, we created a theme of "Auspiciousness and Endless Vitality." The head design incorporates elements from the earliest known ruyi artefact, a Tang dynasty gilt ruyi, with its cloud-shaped tip reinterpreted as the head contour and spiral facial ornament. Additional features such as the brows, eyes, and nose were inspired by the bronze snake from the renowned Sanxingdui site. Each design detail is grounded in archaeological evidence and reimagined through contemporary visual language, with a playful and endearing transformation of form.
- Research
- This design draws on desktop research and artefact studies. We explored serpent worship in Chinese tradition and analysed snake-related artefacts and the evolution of the ruyi motif. The Sanxingdui bronze serpent and the Famen Temple ruyi were chosen as key references. Field research at the Palace Museum informed our understanding of ruyi ornamentation and craftsmanship, which were then translated into decorative elements for the snake’s body in the design.
- Inspiration
- The core of this design lies in transforming the traditionally unwelcomed image of the snake into a festival mascot and a New Year gift. In Chinese culture, the snake, due to its natural cycles of hibernation and shedding, symbolises renewal and the continuity of life. Drawing inspiration from ritual objects associated with traditional serpent worship, the design merges the form of the snake with that of the ruyi, creating a mascot and gift set.
- Project Duration
- The project began in Zhuhai in September 2024 and was completed in Beijing in January 2025. It was subsequently exhibited and sold in Beijing, Shanghai, and 35 other cities across China, and was also presented as a gift to the United Nations Headquarters in New York and Tokyo University.
- Operation Flow
- The Refrigerator Sticker Gift Set is designed primarily as a New Year gift. The recipient opens the package and peels the backing off each sticker. The stickers are then applied to any magnetic surface, such as a refrigerator door, iron door, or a dedicated magnetic display wall. The four designs can be arranged freely in any combination according to personal preference. Compact yet culturally meaningful, the set functions not only as a decorative item but also as a collectible object, offering the recipient a versatile and lasting way to celebrate the festive season.
- Team Members
- Design director: Peng Gao
Main designer: Mian Wu
Main designer: Yixuan Wu
Product designer: Shuai Gong
Design assistant: Hejia Chen
Design assistant: Zihong Zhao
Design assistant: Yiting Chen
Design manager:Xu liang - Image Credits
- #1: Photographer Evan, Variations, 2025
#2: Photographer Evan, Variations, 2025
#3: Photographer Evan, Variations, 2025
#4: Photographer Evan, Variations, 2025
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