Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif) by Paul Robb

Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif) by Paul Robb is a highly esteemed winner of the very prestigious 2026 Mahuizolli A' Design Award Bronse in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.

BronseTlacuilolli· 2026

Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif)

by Paul Robb

Client: S6 Foundry

Mahuizolli A' Design Award Bronse Winner in Tlacuilolli Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif)

Paraid Sans ce machiyotlahcuilolli in ahmo quipia itzintlan, omochihchiuh inic motequitiltiz ipan tlanextiliztli tocaitl, amoxtlahcuilolli ihuan tepoztlahtolmatiliztli tlanonotzaliztli. Inin machiyotlahcuilolli cenyeliztli quipia chicueyi ietiliz, in Thin ixquichca Extra-Bold, omochihchiuh ica modular tlayecantli tlachihchihualiztli ihuan interpolación. In tlanamictilli ixnezcayotl ihuan in huel tlachialli tlacoyoncayotl quipalehuia in chipahuac tlayecanaliztli ihuan in ahmo ohuih tlapohualiztli ipan miec ixquichcauh. Quipia OpenType tlamantli ihuan miec Latin tlahtolli tlapalehuiliztli, ihuan in machiyomeh motemaca ica OTF inic motequitiltiz ipan amatlahcuilolli ihuan tepoztlanextiloni. In inepantla tlachihchihualiztli quicahua in Paraid Sans ma quipalehui in tlahtolli, ahmo quitlani in tlaixnextiliztli.

The Recognition

About the Mahuizolli A' Design Award Bronse

Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif) ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif) ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Paraid Sans Machiyotlahcuilolli in ahmo quipia itzintlan (Sans Serif) quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Paraid Sans is a contemporary sans-serif typeface designed as a flexible system rather than a fixed stylistic statement. It supports modern visual languages through clear structures, balanced proportions, and a wide range of weights. The design prioritizes adaptability, allowing it to integrate seamlessly into complex branding, editorial, and digital environments while maintaining clarity, consistency, and confident neutrality.
Dimensions & Packaging: Paraid Sans is a digital sans-serif type family comprising 8 weights from Thin to Extra-Bold. The typeface supports extensive Latin-based languages and includes OpenType features for professional typography. It is delivered in OTF formats and optimized for both screen and print use, complying with Unicode and ISO typographic standards.
Tags: Sans-serif typeface, graphic systems, visual identity, digital design, branding typography, modern communication, adaptable design, clarity, modular layouts, contemporary aesthetics, editorial design, interface typography
Production Technology: Paraid Sans was designed using Glyphs through a system-based digital type design workflow. The process included structured master construction, interpolation across eight weights, optical refinement, and extensive spacing and kerning. OpenType features and multilingual support were developed through custom feature coding and iterative testing, ensuring consistency, scalability, and performance across print and digital platforms.
Design Challenge: The main challenge was designing a typeface with strong internal logic while avoiding stylistic rigidity. Internally, the project required balancing neutrality with character. Externally, it demanded technical consistency across multiple weights and applications. Ensuring adaptability without visual monotony required careful proportion control, spacing precision, and extensive real-world testing across complex design systems.
Research: Type of Research: practice-based typographic research. Research Objectives: to design a system-driven sans-serif for contemporary visual communication. Methodology: modular construction and iterative refinement. Data Collection and Tools Used: typographic references, layout testing, and Glyphs software. Participants or Experiments: designer-led testing across use cases. Results: a flexible multi-weight sans-serif system. Insights and Impacts: improved consistency in branding and digital design workflows.
Inspiration: Paraid Sans was inspired by contemporary graphic systems, modular design thinking, and the need for typographic neutrality with character. The project draws from modernist sans-serif traditions, refined through systematic research and digital experimentation. The goal was to create a typeface that supports visual structures and content hierarchies without dominating them, offering designers a reliable, adaptable tool for evolving communication needs.
Project Duration: The Paraid Sans typeface project was initiated in 2025 and completed in 2026. The typeface was developed and finalized in Italy and presented publicly as part of S6 Foundry’s typographic research and release program, marking its transition from design research to professional and commercial use.
Operation Flow: Paraid Sans operates as a typographic system that adapts to different design contexts. Designers interact with the typeface by applying it across layouts, scales, and hierarchies, where it responds with clarity and balance. Its structure ensures smooth reading, strong alignment, and visual consistency, allowing content and design systems to perform clearly across digital, editorial, and branding applications.
Team Members: Paul Henry Robb & Moira Bartoloni
Image Credits: @ Paul Henry Robb