Mercedes-Benz Russia SAO Tlanextiliztli Tlachihualiztli by Viktor Bilak is a highly esteemed winner of the very prestigious 2016 Mahuizolli A' Design Award Tepoztli in Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Competition Category.
TepoztliCallitic· 2016
Mercedes-Benz Russia SAO Tlanextiliztli Tlachihualiztli
by Viktor Bilak
Client: Expolevel
Mahuizolli A' Design Award Tepoztli Winner in Callitic Category
Verified Award Winner
Verify Award Status for #42924The Design
About Mercedes-Benz Russia SAO Tlanextiliztli Tlachihualiztli
In yancuic tlanemiliztli ipan Mercedes-Benz Russia SAO in itlanextilcalli mochihua inic ce cohuatic otli. Neci ica tlahcuilolli cocohualiztli ipan tlalli, ipan tlapachco ihuan ipan tepantli. Mochihualoni mocehui ihuan quitemaca ce otli para temachtianimeh queman nemi ipan tlanextilcalli.
The Recognition
About the Mahuizolli A' Design Award Tepoztli
Mercedes-Benz Russia SAO Tlanextiliztli Tlachihualiztli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Mercedes-Benz Russia SAO Tlanextiliztli Tlachihualiztli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Mercedes-Benz Russia SAO Tlanextiliztli Tlachihualiztli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Mercedes-Benz exhibition stand presented commercial vehicles, produced in Russia. The main idea of artistic conception of the stand - the image of twisting road. It is expressed by broken lines of track on the floor in orange color and repeating it lines of dropped ceiling. They define the trajectory for walking of visitors on the stand.
- Dimensions & Packaging
- The exhibition stand is 1504 sq. m. It consists two islands 16x36x7 m and 26x36x7 m.
- Tags
- The image of road, broken lines, twisting way, dropped ceiling, Mercedes-Benz Russia SAO, Double Form Octanorm system.
- Production Technology
- The stand constructed by Double Form Octanorm system, surfaces made from ecological materials - recycled chipboard.
- Design Challenge
- The hardest part of design activity was to organize the space for demonstration a lot of cars. The image of road help to decide this task.
- Research
- This project required detailed empirical research the real space for placement of vehicles. For this aim it was necessary to organize all cars in groups and to place them on the plan of the stand, then to build them in 3D project.
- Inspiration
- The broken line, symbolizes the way, repeated on the walls of the booth. It is conceptually integrates all of its parts and organize the space, separating presentation area and the scene and offices.
- Project Duration
- The project started in May 2015 in Moscow and finished in September 2015 in Moscow. It was realized in Comtrans-2015 in September 2015, Moscow, Russia.
- Operation Flow
- The main artistic idea of the stand - the image of twisting road. It is expressed by broken lines of track on the floor and repeating it lines of dropped ceiling. They organized the trajectory for walking of visitors on the stand. The broken line, symbolizes the way, repeated on the walls of the booth. It is conceptually integrates all of its parts and organize the space, separating presentation area and the scene and offices.
- Team Members
- Designer: Viktor Bilak.
- Image Credits
- Image #1: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #2: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #3: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #4: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #5: Photographer Viktor Bilak, Mercedes-Benz, 2015.
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