Josef Koudelka Gypsies Āmoxtlachīhualīztli by Sunghoon Kim is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Iztacteocuitlatl in Tepoztlacuilolli ihuan Tlanextilamoxtli Tlahtolamatl Tlachihchihualiztli Competition Category.
IztacteocuitlatlTepoztlacuilolli· 2020
Josef Koudelka Gypsies Āmoxtlachīhualīztli
by Sunghoon Kim
Client: The Museum of Photography, Seoul
Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tepoztlacuilolli Category
Verified Award Winner
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About Josef Koudelka Gypsies Āmoxtlachīhualīztli
Josef Kudelka, cē ixiptlahcuilohqui cenquīzcah mahuiztic īpan cemānāhuac, ōquinchīuh īixiptlanēxtilīzhuān mīyequintin tlālpampa. Īhuān huehcauh ōchiālōc, cē Kudelka nēxtiliztli īca gitano tema ōxpan ōmochīuh Corea, auh īāmoxixiptli ōmochīuh. Yehīca yeh achtopa nēxtiliztli Corea, tlahcuilohqui ōtlatlanīli quinequiyah mochīhuaz cē āmoxtli īca huelītiz māhuīlōz Corea. Hangeul īhuān Hanok yehhuāntin Coreayōtl tlahcuiloltin īhuān calchīhualīztli ītech quinēxtīliah Corea. Tlahcuilolli quitōcāyōtia yōllōtl auh calchīhualīztli quitōcāyōtia tlanelhuayōtl. Tleyōlchīhualoh īca ōme nīcān tlamantli, ōtlatequipanoh tlachīhuāz cē ohtli īca nēxtīlōz Corea ītlanelhuayōcāyōhuān.
The Recognition
About the Mahuizolli A' Design Award Iztacteocuitlatl
Josef Koudelka Gypsies Āmoxtlachīhualīztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Josef Koudelka Gypsies Āmoxtlachīhualīztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Josef Koudelka Gypsies Āmoxtlachīhualīztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Photographer Josef Koudelka held his photo exhibition in many countries around the world. After a long wait, the Kudelka exhibition was held in Korea with the theme of Gypsy, and made a photo book. Because it is the first exhibition in Korea, there was a request from the artist that he wanted to make a book so that he could feel Korea.
- Dimensions & Packaging
- Hardcover book, 206mm x 164mm x 27mm, 265page, Hot foil stamping processing twice on cover, spine and back cover.
- Tags
- josef koudelka, gypsies, photo, book, design, editorial, graphic, typography, magnum, korea, photomuseum, the museum of photography seoul
- Production Technology
- The windows of Korean traditional houses are made of paper, not glass, so the lights are beautifully reflected at night. In order to apply this to the book, he used a paper similar to Changhoji to express the impression that a feeling of impression. (Changhoji is traditional Korean paper for doors) Also, bookbinding was done using gauze, and the front and back cover of the book had a thick cloth attached to the board. Hot foil stamping processing twice on cover, spine and back cover.
- Design Challenge
- The choice of materials was important in order to create a book that can express Korea's feelings.
Through the selection and expression technique of book cover and page, he were able to complete a design expressing a specific area (country). - Research
- There are many ways to make a design result feel a specific area (country). Hints can be found in Hangeul, a character language in Korea, and Hanok, a traditional house. He was worried about how to apply it. We tried to solve Hangeul with the cover and Hanok with the book. Hangeul was actively applied to the cover. In order to express the gleaming hanok at night, the paper on which the text was printed was intentionally made of translucent paper so that the back was visible.
- Inspiration
- Hangeul and Hanok are Korean letters and architecture that represent Korea. Text refers to the mind and architecture means the form. Inspired by these two elements, he wanted to design a way to express Korean characteristics.
- Project Duration
- This project began in Seoul, South Korea in March of 2016 and ended in January 2017. The sale of books has been started in South Korea since January 2017.
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