Xicpanahuī campa tlahtōlli
Changing Perspectives Tlacaquiztli Ixtlamachiotl ītēchcopa Haley Tebo

Tlanāhuatīlli Changing Perspectives Tlacaquiztli Ixtlamachiotl ītēchcopa Haley Tebo cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Bronse īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.


BronseTlacuilolli· 2020

Changing Perspectives Tlacaquiztli Ixtlamachiotl

īpal Haley Tebo

Tlanāhuatīlli: Haley Tebo

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlacuilolli Tlamantli

11,201

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #87839

Tlapalli

Tlanēxtilistli

Ītechcopa Changing Perspectives Tlacaquiztli Ixtlamachiotl

In "Changing Perspectives" ye se tlachihualli tlacaquiztli ixtlamachiotl mochīuh īpampa in teixtli tlapechtli ītech se calmecac ītech tlamachtiloyan tlachihualiztli. In tlahcuiloltlacuilolli mochīuh ītech vinyl ixmoctli, motlālia ihcuāc tlacah nehnemih inahuac ic huel mopōhua se tlahtolli. In tlahtolli huel mopōhua ōme īhuīcpa, yehica in tlachiānih mocehuiah īhuān molīniah ic quitzonquīxtiah in tlahcuilōlli. Cecen tlahcuiloltlacuilolli quipiya cē īhuān ōme metztli in ihueyica, motepēhua ihcuāc in tlachiāni ītech mopōhua. In tlanextli motlaloa ītech tlapechtli quipatilia in tlahcuiloltlacuilolli īxiptlayo īhuān inezca in mixtli. In tlachihualli quinnōtza in tlacah nōchi campa in calmecac ic monelhuāyōtiah in tlacaquiztli ixtlamachiotl.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Changing Perspectives Tlacaquiztli Ixtlamachiotl ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Changing Perspectives Tlacaquiztli Ixtlamachiotl ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Changing Perspectives Tlacaquiztli Ixtlamachiotl quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
This interactive installation compels the viewer to move in such a way to view the piece differently. As people walk by, the shapes align to form a message, which can be read walking from either direction. Installed on an art building at a university, the piece can be viewed from inside the gallery or across campus and draw people to it. The lighting also reflects the shapes of the typography in the form of shadows and reflections.
Huēyiliztli īhuān Tlacualtepēhualli
Each letter of the design is approximately 1-2 feet tall, varying with distance from the viewer.
Tōcāitl
Environmental typography, interaction design, user experience, typography, graphic design,
Tlachīhualiztli Māchiyōtl
Adobe software was used to create slides that were then projected onto the building. The projector was placed on a ladder at eye-height so it would be convenient for onlookers walking by to read. The shapes were traced with china marker then covered with frosted vinyl and cut out.
Tlanāhuatīlli Nētēcahuilīztli
After choosing an approved concept, we addressed the installation process. We could digitally cut out the letters, but they might not align correctly, or we could project it so the alignment was perfect, but would have to cut them by hand. After taping up a to-scale proof of the estimated warp we decided to project the letters because they did not align in the proof. The projection then needed to be done at night and required ladders, multiple extension cords, and for the fountain to be drained.
Tlatēmōliztli
Researching existing projects inspired aspects of this design but also allowed it to be unique. Scouting local areas to find an optimal environment for the typography, we chose to install on campus for convenience and because of having a strong concept for the space, which included a well thought-out quote that could be read from either direction. The area was measured so a digital mockup could be done to scale. The design was very well received as people complimented it as it was being installed.
Tēyōllālīliztli
Inspired by environmental typography installations that use perspective in a way that the words can only be read from one spot, we wanted to bring this somewhere where a lot of people could interact with typography. We were inspired by the potential we saw in the fountain in front of the our university's art building and the vertical glass panels above it. We used the dimensions of these panels to inform the choice of Helvetica Condensed and people walking from both directions to choose the quote.
Tēquitl Cāhuitl
Research for this project started in late April 2019. Installation lasted for two weeks in May 2019.
Tēquitl Ōhuitl
This installation is unique because it is put into movement as the viewer walks by, compelling them to pause and align themselves with the piece in order to read it. The space builds anticipation as the viewer must move themselves to read the next half of the message. The typography tells a story that parallels the environment it is in, achieving mutual enhancement of the design and the environment.
Calpolli Tlācah
Angeli Leong
Īxiptla Tlanēxtīlli
Image #1 : Professor Wade Lough, 2019
Image #2 : Professor Wade Lough, 2019
Video Credits : Angeli Leong
Quote used is by Wayne Dyer

Tlacōhualli

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A' Design Award cē cemānāhuac tēmacēhualli ītēchcopa cualli tlanāhuatīlli. Xicnēmili īpan A' Design Award ic ticpīāz tlanāhuatīlli tēixpantīliztli, mahuizzōtl, cuallōtl īhuān tēixpantīliztli ītēchcopa motēquitl. Xictlāli motēquitl ītēchcopa A' Design Award īhuān xicnēhuili ītēchcopa huēyi A' Design Prize.

Xictlāli