Care for Mom to Be Tlaixmatiliztli Nemachtiloni ītēchcopa Seyon Kim

Tlanāhuatīlli Care for Mom to Be Tlaixmatiliztli Nemachtiloni ītēchcopa Seyon Kim cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Bronse īpan Altepetlacayotl Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseAltepetlacayotl· 2020

Care for Mom to Be Tlaixmatiliztli Nemachtiloni

īpal Seyon Kim

Tlanāhuatīlli: Seyon Kim

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Altepetlacayotl Tlamantli

25,527

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #87971

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Care for Mom to Be Tlaixmatiliztli Nemachtiloni

Notzalotl Nāntzin ce nemachtiliztli īxpan tlacah ītechpa itlanequiliz cihuah otztin in nemih ohtli. In nemachtiloni quintlahtlania oc sequin ohtoquehqueh ma quinmacacan ce tlapechtli ipan tepoztlahuīlōni īhuān ce tlapan campa mocāhua tepoztlacuiloli. In neztaliztli mochīhua itech ce mahmachiotl in mocetiliya īxiptlayotl in cihuātl otzti īhuān in yōllotl, quiyēctenēhua otztiliztli īhuān tetlazohtlaliztli. Mocuih ce tlapaltli chichiltic-costic mocenpōhua, achi totōnqui īhuān yamānqui, in ōmpa monequiya tlapalli in nōyeh mopohua ītechpa otztiliztli. Amatlacuilolli īhuān āmatlaixnamiquiliztli itech tepoztlahuīlōni cuahcualtin quihuīca in mahmachiotl ompa oncah tepoztlahuīlōcalli īhuān tlapan campa mocāhua tepoztlacuiloli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Care for Mom to Be Tlaixmatiliztli Nemachtiloni ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Care for Mom to Be Tlaixmatiliztli Nemachtiloni ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Care for Mom to Be Tlaixmatiliztli Nemachtiloni quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Care for Mom To Be is a campaign that promotes awareness of the needs of traveling pregnant women. It encourages other to offer a seat on a train or a place to park their car. The campaign grows from a logo that combines the figure of a pregnant person and the shape of a heart. This was designed to appeal to both men and women, and to encourage both sexes to respond positively.
Huēyiliztli īhuān Tlacualtepēhualli: Poster: 27"x40"
Subway ticket: 1.5"2.5"
Tōcāitl: care, pregnant, awareness, campaign
Tlachīhualiztli Māchiyōtl: The human figure and heart embedded in the logo are meant to represent a “pregnancy” and “care,” with or without the supporting text. In its full form, it uses a simple twist of a familiar isotype figure, balanced with supporting text.
Tlanāhuatīlli Nētēcahuilīztli: The design challenge was to create that is easy to understand and something memorable. I also wanted to choose the brand color that is more neutral so the pregnancy or women related color doesn't always have to be a pink color. The warm pastel color of mixed red and orange was chosen to represent the underlying significance: Hope, Love, Care, and Belongingness. The word-mark and overall typeface are Neutral that is a friendly sans serif text font with unmistakable character yet universal appeal.
Tlatēmōliztli: There was a huge issue in South Korea about the suffering of pregnant women who commute in the subway. I also realized that in the United States, there isn't any designated seats or parking spaces for pregnant women. I read an article from the New York Times and also a few blog posts discussing the low awareness of pregnant people in the U.S. When I interview pregnant women, the answer for this issue wasn't complicated to be solved. More care in the public such as offering a seat to them or a bit more generosity was what they really needed.
Tēyōllālīliztli: Pregnant women are often overlooked, especially in transit. This campaign endeavors to promote awareness of the needs of pregnant women, and encourages others to create a more welcoming environment for them.
Tēquitl Cāhuitl: 3 weeks in New York City.
Tēquitl Ōhuitl: This campaign is intended to be viewed in public especially for people in a commuting location like a subway station and parking lot. By looking at the promotional materials, and actually being able to physically interact with the subway ticket with the campaign logo, the viewers can raise their awareness about care for pregnant women.
Calpolli Tlācah: Seyon Kim
Īxiptla Tlanēxtīlli: Photographed by Seyon Kim