Tokyo Tokyo Matlapechtli by Imme Vogel is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Bronse in Tlaquentiztli ihuan Nehnemiztli Tlanehuililli Tlachihchihualiztli Competition Category.

BronseTlanehuililli· 2020

Tokyo Tokyo Matlapechtli

by Imme Vogel

Client: Von Rauten

Mahuizolli A' Design Award Bronse Winner in Tlanehuililli Category

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Verified Award Winner

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Colors

The Design

About Tokyo Tokyo Matlapechtli

Tokyo se matlapechtli tlachihchiuhtli ika cualli cuacuahueh nappa ehuatl tlaxinqui ika tepoztetl. Ipan in ehuatl onca yeyi-ixnexyotl xoxouhcayotl tlachihchiuhtli, tlatlalilli ika maitl, cecen matlapechtli, ahmo ika tepoztlachihchiuhcayotl. In tlachihchihualiztli quicahua in ehuatl amo tlahtzomalli, yamanqui ihuan huelmalacachiuhqui, auh in ixnexyotl mopiya nochipa. Tepoznenepilli iztaccoztic (magneto) motlatia itech in itenco, ica in xochitlanqui zippertli cualli quisenehua. In zippertli tlachihchiuhtli ika maitl ihuan tepoztli, tliltic mochromatilli. In matlapechtli quipiya 22 ika 7 ika 11 centímetros ipatlahuaca, ihcahuaca ihuan ipoztequica.

The Recognition

About the Mahuizolli A' Design Award Bronse

Tokyo Tokyo Matlapechtli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Tokyo Tokyo Matlapechtli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Tokyo Tokyo Matlapechtli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The trademark of the Tokyo Design Collection: the hand-embossed surfaces with 3D-diamond structure. The leather imprinting is not done in an industrial fashion but indeed handmade, purse-by-purse. Using a specific embossing method, the leather surface remains stitch free, soft and flexible at the same time. Every Bag has specials, so the Clutch: Hidden magnets on the side delicately shape the zipper for a perfect finish. The Tokyo Bags are multi-awarded and the design is protected.
Dimensions & Packaging: Length: 22 cm Width: 7 cm Height: 11 cm
Tags: VON RAUTEN, Tokyo, Bag, Imme Vogel, Clutch
Production Technology: When the few left over pleating factories in Germany advised Imme Vogel to give up her idea around new methods of leather pleating, she and her team decided to build their embossing molds themselves and tested different types and qualities of leather until the result met their expectations. von rauten uses single 3D Forms to emboss each leatherpart one by one. The zipper is from handcasted metal and black chromed, also a design by Imme Vogel. The Leather itself is high quality cow nappa, with a mineral tanning.
Design Challenge: The leather should be both, stich free, soft and flexible, and the embossing permanent. This was the real challenge.
Research: The research itself was very experimental. We want to create a new minimalist luxury with an iconic structure. The embossing could be different according to type of leather, its finish, thickness of leather, the humidity of the leather etc.
Inspiration: As Interior and product designer, Imme Vogel was sitting on a design for a round wall for a business building. Since Kindergarden, she was inspired by the japanese Origami and folded systems to create different shapes. She worked with paper to create a structure for this wall and thought, this could be a beautiful bag, too. That was the time, the idea around soft handfolded bags was born.
Project Duration: Starts 2016 in Mannheim, we work a Year on the embossing, 2017 the first prototype of the Tokyo Collection - a Bowling Bag wins the Red Dot Award 2017. We create this Clutch at the end of 2017 and finished prototyping spring 2018. Then, the brand von rauten was founded by the designer, Imme Vogel to give the bags a name. This year in september 2019 the Clutch Bag Tokyo wins the 3rd place in BEST OF FASHION at ILM Offenbach.
Operation Flow: It can make you prettier and happy by wearing.
Patents: Copyrights Immenwerk GmbH Imme Vogel
EU IPO No. 005218500-0002 design protection