Heytea Lab Shenzhen OCT Harbor Tlanamacoyan Kalihtik Tlayektlalilistli by Uno Chan is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Cozticteocuitlatl in Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Competition Category.
CozticteocuitlatlCallitic· 2020
Heytea Lab Shenzhen OCT Harbor Tlanamacoyan Kalihtik Tlayektlalilistli
by Uno Chan
Client: TOMO Interior Design Firm
Mahuizolli A' Design Award Cozticteocuitlatl Winner in Callitic Category
Verified Award Winner
Verify Award Status for #96008The Design
About Heytea Lab Shenzhen OCT Harbor Tlanamacoyan Kalihtik Tlayektlalilistli
Heytea Lab Shenzhen OCT Harbor se tlanamacoyan kalihtik tlayektlalilistli ipampa se ueyi kali kampa monamaka xiuhatl (té). Inin kali kipia 1300 metros cuadrados iuan moxeloa ipan makuili laboratorios tlen sese kipia itlamachtil. In laboratorio tlen tlayaualolistli, in laboratorio kampa mochiua setl, in laboratorio kampa mochiua tlakuali tsopelik iuan in laboratorio tlen tlahkuiloli motlaliaj ipan achto tlapantli, iuan in laboratorio tlen xiuhatl tlaixmatinij motlalia ipan ome tlapantli. Se eskalera tlen geometría kinsentlalia ome tlapantli iuan mochiua in yolotl tlen moitta ipan kalihtik. Tlauilmej tlen ueyakej iuan tlauiltilmahtli motlaliaj ipan tlapachiuhkayotl iuan ipan tepostli rejas. Aluminio espuma amatlapaltin ipan tepantli itech moitta kenin okse mochiua iuan tepostli tlen satinado tlapetlanaltilli.
The Recognition
About the Mahuizolli A' Design Award Cozticteocuitlatl
Heytea Lab Shenzhen OCT Harbor Tlanamacoyan Kalihtik Tlayektlalilistli ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Heytea Lab Shenzhen OCT Harbor Tlanamacoyan Kalihtik Tlayektlalilistli quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Heytea Lab Shenzhen OCT Harbor Tlanamacoyan Kalihtik Tlayektlalilistli quiyolchicahua ihuan quipaquiltia in tlacah.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
- Dimensions & Packaging
- The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
- Tags
- Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
- Production Technology
- The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
- Design Challenge
- The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
- Research
- Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
- Inspiration
- Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
- Project Duration
- The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
- Operation Flow
- The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
- Patents
- Copyrights belong to Uno Chan, 2019.
- Team Members
- Uno Chan
Fei Xiao - Image Credits
- Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.
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