Xicpanahuī campa tlahtōlli
Crave Teposmahmatiliztli Oyohualoni ītēchcopa Anjali Srikanth

Tlanāhuatīlli Crave Teposmahmatiliztli Oyohualoni ītēchcopa Anjali Srikanth cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Tepoztli īpan Tlaixnamiquiliztli, Nenonotzaliztli ihuan Tlatequipanoliznemiliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.


TepoztliTlaixnamiquiliztli· 2020

Crave Teposmahmatiliztli Oyohualoni

īpal Anjali Srikanth

Tlanāhuatīlli: Capgemini

Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Tlaixnamiquiliztli Tlamantli

16,127

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #96149

Tlapalli

Tlanēxtilistli

Ītechcopa Crave Teposmahmatiliztli Oyohualoni

Ce teposmahmatiliztli oyohualoni, Crave quinanquilia mochi tlacualnequiliztli. Ce centlaliloni tlacualtequitl, Crave quimonamictia tlatequipanoh ica amatlapohualiztli ihuan tlacualchihualoyan, quitemoa cuepca motlacualoz ihuan quinamaca ce necentlaliztli campa tlatequipanoh hueliti quinamictiah innemiliz. Crave quipia ce tlaihcuiloliztli ixiptlapapalotl ica ixiptlayotl. Ica cuauhchicahualiztli tlahcuiloliztli ihuan chipahualiz tlapalli, mochi ixco tequipanoliz quimaca cualli tequitl auh quitetemohuilia tlatequipanoliznemiliztli. Xitequipano Crave ic timopatiznequi motlacualchihualiznemiliztli, ximohtema yancuic tlacualiztli, ihuan ximoxeloa ce necentlaliztli teteteilhuia tlacualchihualiznemiliztli ihuan mocuentiliztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Tepoztli

Crave Teposmahmatiliztli Oyohualoni ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Crave Teposmahmatiliztli Oyohualoni ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Crave Teposmahmatiliztli Oyohualoni quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
Crave serves to answer the basic and primal question of, what are you craving? A visual discovery engine, the application connects users to their desired recipes and restaurants. Crave consolidates the end to end food ordering experience from the beginning of the process, where the chat-bot helps determine where and what to eat, to the end of the process, where the user makes a table reservation. From social networking, to earning badges, to improving one’s culinary skills, the team hopes that those who use Crave become excited to play, learn, and discover new culinary adventures.
Huēyiliztli īhuān Tlacualtepēhualli
The Crave mobile application is designed for the iPhone X screen size, orientation in portrait mode, with 5.8-inch OLED screen with a 2436-by-1125-pixel resolution at 458 ppi.
Tōcāitl
food, food application, visual discovery, table reservation app, restaurant app, consumer app, conversation design, diet app
Tlachīhualiztli Māchiyōtl
Interface, key frames, and prototypes were designed iteratively with Figma. Adobe Photoshop and Illustrator were utilized to develop graphic elements that evoke the emotional and visual identity of the application. Adobe After Effects was used to produce the submission video with musical effects and composition developed onsite by a sound engineer that utilized FL Studio 12.
Tlanāhuatīlli Nētēcahuilīztli
An application that caters to the broad category of food, the challenge was to understand the user’s needs, determine prioritization, and appeal to the target audience. Furthermore, in such a saturated market, the team needed to positively distinguish our application from the rest of the competition. With unique and electrifying color combinations, to utilizing conversation design, to the ability to foster community through sharing culinary experiences, Crave creates a hybrid that is both familiar in some of its elements, yet new and unique in presentation and design.
Tlatēmōliztli
The breadth of our research spanned across many food related platforms, including visual discovery, food delivery, and cooking blogs. Our analysis determined the pros,cons as well as the design and market trends of each platform. We discovered that while many food applications understand the significance of convenience and efficiency competitors fail to personalize the user experience. Crave celebrates these individual stories as an inclusive and personalized food application that answers everyone’s food craving.
Tēyōllālīliztli
Food just the thought of it makes everyone’s mouths water and smiles wider. We remember our grandmother’s famous recipes or our favorite childhood meals and we are reminded of fond memories that bring us joy. Our team recognizes that each person has a unique relationship with food and a deeply personal food journey. Crave celebrates everyone’s individual relationship with food by providing a personalized platform that allows users to inspire, explore, and create a community that thrives in culinary exploration.
Tēquitl Cāhuitl
Young design professionals based in San Francisco, Anjali Srikanth Mary Camara and Noelle Robbins put their heads together to come up with an innovative yet useful application idea that revolved around their love for food. Inspired by the need for a consolidated food application that inspired users through visual discovery, while also providing the ability to reserve tables, we asked our colleagues, Justin Hull and Regita Handijaya based in Columbia, South Carolina to join our project. The development and refinement of the Crave application spanned for approximately five months between October 2019 to February 2020.
Tēquitl Ōhuitl
The application features a minimalist design system with vibrant colors and attractive interface animations. As the main purpose of this application is to inspire the user, several of the interface frames feature a pinboard-style photo grid layout. The seamless enter and exit animationsare designed to suggest a unified flow throughout the application, which creates a cohesive user experience from the initial craving/inspiration to the final moments of interaction, such as writing a review
Calpolli Tlācah
Anjali Srikanth
Justin Hull
Mary Camara Concepcion
Noelle Robbins
Regita Handijaya
Īxiptla Tlanēxtīlli
Video Sound Credits: Audio Engineer Hendrik Camara, Crave, 2020
Video Credits: Videographer Justin Hull, Crave, 2020
Image 1: Designer Anjali Srikanth, Crave, 2020
Image 2: Designer Regita Handijaya, Crave, 2020
Image 3: Designer Justin Hull, Crave, 2020
Image 4: Designer Mary Camara Concepcion, Crave, 2020
Image 5: Designer Justin Hull, Crave, 2020

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