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SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli) by Mateusz Obarek - Gravite Design

SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli) by Mateusz Obarek - Gravite Design is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Iztacteocuitlatl in Ollamaliztli Tlachihualli, Chicahualiztequitilli ihuan Ahuiltiliztli Tequitilli Tlachihchihualiztli Competition Category.


IztacteocuitlatlOllamaliztli Tlachihualli· 2020

SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli)

by Mateusz Obarek - Gravite Design

Client: Su-2 Kiteboards

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Ollamaliztli Tlachihualli Category

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Colors

The Design

About SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli)

Kiteboard SU-2 Etno Kalpolli ce tlamantli kuauhtapechmeh tlen ehekatl kimotlaloa, tlen African tlachiwaliztli iwan wewetlamanitiliztli kinyolmelawa. Inin kalpolli ika makuilli tlamantli tapechmeh mochiwa, iwan sese tlamantli se okse tekitl ika, tlen kinana lightwind, freestyle iwan tlen mokotona tapechmeh. Tlen mokotona tapechmeh ika eyi tlamantli mochiwa. Sese tapechtli ika kuawitl iwan carbon mochiwa, iwan kipia 450 mm ipan iwak iwan 1480 asta 1550 mm ipan iweyak. Tlapaltik tlahkuiltilli machiotl kinyolmelawa wewe xayakameh iwan chimaltin. Tlahkuiloliztli ika digital tlahkuiloliztli motlalia. Inin kalpolli ompa Polonia mochiuh ipan 2017 asta 2019 xiwitl.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli) ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli) ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. SU-2 Kiteboards Etno Collection Primary Function: Kiteboard (Kuauhtapechtli ika ehekatapechtli) quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The new SU-2 kiteboards ETNO collection 2017/19 is a reference to the African roots. Colorful masks are flying shields in the hands of warriors. These are kiteboards for people overcoming their borders, wandering the land and sea, conquering the skies. SU-2 is the first kiteboard brand that reminiscent of African design and tradition in a modern way.
Dimensions & Packaging
450 mm x 50 mm x 1480 mm to 1550 mm,
The collection consists of 5 types of boards. Each type is designed for different activities. The collections are made of lighwind, freestyle and split boards, composed of three elements. They are made of wood and carbon.
Tags
kiteboards, su2, gravite, obarek
Production Technology
Digital print design, wood and carbon board
Design Challenge
The challenge was to create an original collection of boards. The kitesurfers community is very hermetic, it can be compared to a tribe. Kitesurfing is a colorful sport. this is how the idea of ​​creating boards inspired by African warriors arose each kitesurfer struggles with the watt and the sea, overcomes his weaknesses
Research
Analyzing the kitesurfing market, we came to the conclusion that the competition projects do not have a leading idea. They are based mainly on geometric abstract motives. Our thinking went in a different direction, each collection must have ideas based on the personality of the sport. We compared the users to warriors who overcome their weaknesses while practicing this sport. They fight the waves and the wind which gives them happiness
Inspiration
African Roots Inspired
Project Duration
The project started in 2017 and finished in Poland in 2019
Operation Flow
The Su2 brand has thirty years of experience in the production of boards. The company is a precursor who started producing boards in 1999. Many years of experience and an original approach to the design of boards have made the company one of the leaders in the manufacture of this equipment.
Team Members
Mateusz Obarek - Head of Design, Maciej Pokoński - Designer
Image Credits
photographer: Jakub Obarek /
designer: Mateusz Obarek / designer: Maciej Pokoński / constructor: Mariusz Karaźniewicz / model: Kasia Jaworska, Piotr Zabierzowski

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