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Viewing Korean History Ixnezcayotl ten Amoxtli by Jaehun Kim

Viewing Korean History Ixnezcayotl ten Amoxtli by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Iztacteocuitlatl in Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Competition Category.


IztacteocuitlatlTlacuilolli· 2020

Viewing Korean History Ixnezcayotl ten Amoxtli

by Jaehun Kim

Client: Visang

Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tlacuilolli Category

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Verified Award Winner

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Colors

The Design

About Viewing Korean History Ixnezcayotl ten Amoxtli

Itlachializ Corea Itlahtollo ca ce tlahcuilolli tlapepenaliztli tlen ixnezcayotl ipampa yeyi tlahtolamoxtli tlen tlen tlapanahuia tlahtollo. In ixnezcayotl omochiuhqueh ipampa telpochcaltin telpocameh ihuan huei telpochcaltin telpocameh. Ce amo ohui tlaxaxamactli ipatlahuayo tlachihualli ihuan tlahcuiloliztli itech itzintlan quinextia itocayo in tlamachtilli ihuan quicahua in inelnamiquiliz in tlapepenaliztli san yehyectli. In omeh telpochcaltin amoxtin quipiah in yeyeliz. In huei telpochcaltin ixnezcayotl quinextia in axcan momachtiani mocentlalihtoc inhuan occequin cahuitl itech ce tlacencahualiztli. Tlacualtiloni ihuan epoxy monamiquih inhuan in tlacuitlapan tlapalli, ihuan ce amo tlaxolehualiztli tlaquimiloliztli quitzacua in tlaixpolihuiliztli ipan itequiuhcahuayan.

The Recognition

About the Mahuizolli A' Design Award Iztacteocuitlatl

Viewing Korean History Ixnezcayotl ten Amoxtli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Viewing Korean History Ixnezcayotl ten Amoxtli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Viewing Korean History Ixnezcayotl ten Amoxtli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
Dimensions & Packaging
Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
Tags
History textbook, student, Book cover, textbook
Production Technology
Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
Design Challenge
Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
Research
As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
Inspiration
Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
Project Duration
This project was started March 2019 and finished August 2019 in Seoul, Korea.
Operation Flow
The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
Team Members
Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim
Image Credits
VISANG

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