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Alpha Series Barbermaskin by Mert Ali Bukulmez
Alpha Series Barbermaskin by Mert Ali Bukulmez
Alpha Series Barbermaskin by Mert Ali Bukulmez
Alpha Series Barbermaskin by Mert Ali Bukulmez
Alpha Series Barbermaskin by Mert Ali Bukulmez

Jern Kosmetisk produkt · 2020

Alpha Series Barbermaskin

by Mert Ali Bukulmez

  • A' Design Award i Jern 2020 in Kosmetisk produkt
  • CLIENT: Arçelik A.Ş
  • Estimated Number of Design Views: 48,482
  • Verification code C2123457AA · Verify this award
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About Alpha Series Barbermaskin

Alpha-serien er en kompakt, semi-profesjonell barbermaskin som kan håndtere grunnleggende oppgaver for ansiktsstell. Den er også et produkt som tilbyr hygieniske løsninger med en innovativ tilnærming kombinert med vakker estetikk. Enkelhet, minimalisme og funksjonalitet kombinert med enkel brukerinteraksjon danner grunnlaget for prosjektet. Gledelig brukeropplevelse er nøkkelen. Hodene kan enkelt tas av barbermaskinen og plasseres i oppbevaringsdelen. Dokkingstasjonen er designet for å lade barbermaskinen og rengjøre hodene ved hjelp av UV-lys inne i oppbevaringsdelen.

About the A' Design Award i Jern

Alpha Series Barbermaskin er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Alpha Series Barbermaskin forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Alpha Series Barbermaskin respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.

Press Kit

Unique Properties
The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
Dimensions & Packaging
Shaver:
55mm (max) x 30mm (max) x 150mm (max)
Case:
65mm (max) x 50mm (max) x 135mm (max)
Tags
Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
Production Technology
• Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
Design Challenge
The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
Research
The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
Inspiration
Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
Project Duration
The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
Operation Flow
The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
Patents
Copyrights belong to Arcelik Group, 2019

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