Vilajuiga Lightly Sparkling Water Mineralvannflaske by Mos

Vilajuiga Lightly Sparkling Water Mineralvannflaske by Mos is a highly esteemed winner of the very prestigious 2021 A' Design Award i Sølv in Emballasjedesign Competition Category.

SølvEmballasje· 2021

Vilajuiga Lightly Sparkling Water Mineralvannflaske

by Mos

Client: More On Simplicity

A' Design Award i Sølv Winner in Emballasje Category

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Verified Award Winner
Verify Award Status for #118323

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Vilajuiga Lightly Sparkling Water Mineralvannflaske

Vilajuiga Lightly Sparkling Water er en glassflaske for naturlig kullsyreholdig mineralvann. Flasken er laget av rent hvitt glass, valgt for sin høye gjennomsiktighet. Den blå fargen på etiketten skaper myke blå toner inne i glasset. Den asymmetriske formen og de organiske fasongene refererer til Empordà-regionen, hvor bergartene er erodert av tramontanavinden. Avhengig av synsvinkelen viser flaskens geometri flere forskjellige former. Den lange halsen hjelper vannet å flyte og gjør flasken lett å bære. Flasken måler 65 millimeter i diameter og 220 millimeter i høyde.

The Recognition

About the A' Design Award i Sølv

Vilajuiga Lightly Sparkling Water Mineralvannflaske er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Vilajuiga Lightly Sparkling Water Mineralvannflaske forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Vilajuiga Lightly Sparkling Water Mineralvannflaske er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Unique, rare, and singular, a naturally carbonated mineral water (no added carbon dioxide). The shape becomes simple, discreet and at the same time innovative. Due to the pureness and the high transparency of the glass and the blue of the label, it slightly makes some blue shades in the bottle. Thanks to its geometry, depending from which perspective you look at the bottle, you perceive several shapes.
Dimensions & Packaging: Diameter: 65mm / Height: 220mm
Tags: Vilajuiga, Water, Bottle, Beverage, Drinks, Packaging, Product
Production Technology: The material is 100% white glass, pure transparency.
Short and limited production.
Bottle produced in Italy and labeled in Catalonia.
Design Challenge: The hardest part of this project was creating a link between the new brand, Vilajuiga and the owner brand, Grifols. Grifols is a pharmaceutical company that has as their values the quality and safety of their products, also its brand color blue. So we had to create a packaging that reflects this pharmaceutical pureness and quality. So we selected 100% white glass, for its impeccable transparency. Also, in the two bigger bottles, we introduce Grifols blue brand color in the inner part of the label. This had two main ideas, to make Grifols even more part of the brand, and also to make some blue shades in the bottle.
Research: Historical research, water quality, type of materials, forms, environment, etc. The objective was to understand the 100 years of the company and the new owner capabilities. The participants where technicians, cooks, elderly town citizens, etc. The result was the new bottle, accepted for all, the consumers, the new owners, the cooks, the society.
Inspiration: The design stands out for its asymmetry and the organic shapes that show its "Emporda" origin. The changing geological environment and the territory modelled by the tramuntana wind, with rocks eroded, has inspired the bottle design.
Project Duration: The project started in 2018 in Catalonia, Spain and finished in 2020 in Catalonia, Spain.
Operation Flow: The long neck of the bottle makes the water flow impeccably and helps the professionals because it's perfect for carrying many bottles at the same time. Also, its heaviness helps them when the bottles are on a tray. In this product the real benefit comes from the product itself. Vilajuiga water was catalogued as a medicinal water. The label and the pure transparent glass want to reflect these characteristics.
Patents: Design number: 004677474-0001, Class number 09.01, Owner ID number 884150.
Team Members: David Grifols,
David Roselló.
Image Credits: Design number 004677474-0001
Owner ID number 884150