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We Wedding Ring Butikklokale by Fengfeng Chen

We Wedding Ring Butikklokale by Fengfeng Chen is a highly esteemed winner of the very prestigious 2021 A' Design Award i Gull in Interiør- og utstillingsdesign Competition Category.


GullInteriør· 2021

We Wedding Ring Butikklokale

by Fengfeng Chen

Client: Meikai Space

A' Design Award i Gull Winner in Interiør Category

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The Design

About We Wedding Ring Butikklokale

We Wedding Ring er et butikklokale for smykker som ligger i en frittstående bygning i en kreativ hage, i stedet for i et kjøpesenter. Interiøret dekker 300 kvadratmeter og er utført i hvite toner. En transparent glassfasade åpner butikken mot omgivelsene og slipper inn mer naturlig lys. Buede strukturer deler de fremre og bakre områdene, mens hvelvede åpninger skaper kontraster av lys og skygge. Formede buer i taket etterligner takvinduer. En hengende ballongskulptur nær inngangen inviterer besøkende til å samhandle med rommet.

The Recognition

About the A' Design Award i Gull

We Wedding Ring Butikklokale er vinner av A' Design Award i Gull, en enormt prestisjefylt anerkjennelse som tildeles førsteklasses, praktfulle og enestående design. Gullvinnere er usedvanlig nyskapende, visjonære og glamorøst blendende skaperverk som gjenspeiler designernes geni, visdom og dyktighet. We Wedding Ring Butikklokale forventes å være en høyt rost, trendsettende og monumental oppfinnelse som gir enestående verdi. Dette designet, som har vunnet A' Design Award i Gull, er et spektakulært, respektert prosjekt som i høy grad gagner og flytter grensene for kunst, vitenskap, design og teknologi. We Wedding Ring Butikklokale skaper intense følelser av begjær, vekker lidenskap, oppmuntrer til kreativitet og fascinerer oss.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a jewelry retail space that is not located in a mall, but in a single building in a creative garden. The sales group also shifted from the previous natural stream of people to the target consumer group. The particularity of geographical location and the shift in consumption patterns mean that the fixed patterns of previous design need to be broken.
Dimensions & Packaging
The site area is 300 square meters
Tags
Jewelry customization center, jewelry sales space, aesthetic space, jewelry design, pure white space
Production Technology
Some curved building structures are designed to serve as a space divider between the front and back, forming an interior building. The arc in the morphological vocabulary is combined with the inspiration of light to form the overall structure of the space. At the same time, this structure can block some natural light, which is projected through the arch hole to form the contrast of light and shadow in the space. At the same time, at the top of the top, also used some special-shaped arch design, simulate the sky light, create the sense of light source through the top surface.
Design Challenge
In the space, the art sculpture of "confession balloon" is used as a memory point. It is hoped that he can levitate lightly in the air to form a unique spatial temperament. How to suspend a 120kg art sculpture on top was a challenge for the design.
Research
In addition to doing a good job in space design, the most important core of jewelry space is the design of display cases and the application of lighting. The focus is on how to show the characteristics of different jewelry products through the design and lighting of the showcase, so that it exuded jewels from the inside out, which is also a design focus that has been studied.
Inspiration
Light is also one of the expression ways of space. The use of light and space blend, the external transparent glass curtain wall structure, forming an outward display space, but also form a transparent sense, to introduce more light. The blend of all white tones and light forms a pure and beautiful space feeling.
Project Duration
The project was completed in August 2020 in Fuzhou, Fujian province
Operation Flow
In the design, it is hoped that the space and people should be able to interact with each other. Therefore, some other devices are also integrated into the space to heighten the atmosphere of the space. It is just located at the entrance of the space. Whether consumers or passers-by, they can be guided to this point to form the interaction between people and the space. At the same time, they can also take photos and upload them to the Internet to spread, so as to achieve brand exposure and recognition.
Patents
For no
Team Members
Weng HuanLi
Image Credits
Image #1: Photografer Li LingYu, We Wedding Ring Art Center, 2020.
Image #2: Photografer Li LingYu, We Wedding Ring Art Center, 2020.
Image #3: Photografer Li LingYu, We Wedding Ring Art Center, 2020.
Image #4: Photografer Li LingYu, We Wedding Ring Art Center, 2020.
Image #5: Photografer Li LingYu, We Wedding Ring Art Center, 2020.

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