Iguana Primærfunksjon: Emballasje for energidrikk by Linnikov Agency

Iguana Primærfunksjon: Emballasje for energidrikk by Linnikov Agency is a highly esteemed winner of the very prestigious 2022 A' Design Award i Sølv in Emballasjedesign Competition Category.

SølvEmballasje· 2022

Iguana Primærfunksjon: Emballasje for energidrikk

by Linnikov Agency

Client: Iguana

A' Design Award i Sølv Winner in Emballasje Category

39,810

Verified Award Winner

Verify Award Status for #129832

Registrer deg Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Iguana Primærfunksjon: Emballasje for energidrikk

Iguana er et emballasjedesign for en energidrikk som selges i aluminiumsbokser. Boksens overflate imiterer huden til en leguan, med en skjelltekstur og skrapemerker som antyder styrke og energi. Hver smak identifiseres med en ulik hudfarge. Den originale smaken bruker grønt, tropisk fruktsmak bruker oransje og gull, og rødbærsmaken bruker rødt. Typografien følger formen på skrapemerkene, og kontrasten mellom svart og hvitt holder navnet tydelig. Designet trykkes på aluminium, som deretter formes til en boks.

The Recognition

About the A' Design Award i Sølv

Iguana Primærfunksjon: Emballasje for energidrikk er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Iguana Primærfunksjon: Emballasje for energidrikk forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Iguana Primærfunksjon: Emballasje for energidrikk er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Iguana Energy composition is perfectly balanced. All components perfectly complement each other, creating the energetic effect. All ingredients used in the production of Iguana are natural, giving the taste of invigorating explosive energy and strength!
Dimensions & Packaging: оriginal
Classic taste of invigorating energy

tropical fruits
Bright fruity taste with notes of citrus, designed to awaken your fire.

red berries
Perfect charge of berry energy
Tags: iguana, Energy drinks, can, Leather, scratches
Production Technology: Designs are printed on the aluminum and then crafted into a can
Design Challenge: It was necessary to model an iguana and pick up the skin.
Research: The customer came already with the name Iguana. Our agency had to develop the design of a power bank in three forms. Were offered several options, more simple and concise. And immediately the first option was conceived in the form of skin, the skin of an Iguana. this idea came up on its own. For even greater manifestation and identity, it was the power engineer who was asked to make scratches in the bank, which give a feeling of strength, energy. The font was proposed in the nature of scratches, so that the style would be solid. The contrast of the black-and-white font and bright colored skin makes the writing stand out well. several colors of skin were suggested on the jar depending on the type of flavor. There are three in total.
Inspiration: The very name of the product Iguana and the use of natural ingredients inspired the use of natural images, to show the jar that imitates the skin of the Iguana. The color of the skin changes depending on the taste. The original taste is - Green skin. Tropical flavor - orange/gold. Red Berries - Red Leather shows explosive scratches on this leather. They give a sense of the power and explosive effect that nature can give.
Project Duration: The project started in March 2021 in Lviv and ended in October 2021 in Lviv.
Operation Flow: Custom design will make the product stand out on the shelf.
Team Members: Art-Director and graphic designer: Lynnyk Dmytro
Designer 3D: Alexey Avduevsky