Allonge Tåteflaske by Simba Sonison Baby Products Design Team is a highly esteemed winner of the very prestigious 2022 A' Design Award i Jern in Baby-, barne- og barneproduktdesign Competition Category.
JernBabyprodukter· 2022
Allonge Tåteflaske
by Simba Sonison Baby Products Design Team
Client: Sonison Baby Products Co., Ltd.
A' Design Award i Jern Winner in Babyprodukter Category
Verified Award Winner
Verify Award Status for #132673The Design
About Allonge Tåteflaske
Denne tåteflasken er en regelbryter som presser fantasiens grenser for hva babyprodukter skal være. Den er en skapelse av en allonge-opplevelse, det franske ordet betyr "forlengelse, uttrekking" og symboliserer 8-i-1. De 8 funksjonene i én flaske støtter foreldre som søker forenkling i sine travle liv. Allonge-flasken, i harmoni med minimalisme, er den korteste versjonen av en allsidig tåteflaske; også et gjennombrudd innen foreldreskapsvitenskapen med tillegg av to patenter: Aspir 5.0 Smart Anti-Colic Decompression System og Vigor Anti-Splash Backflow Prevention System.
The Recognition
About the A' Design Award i Jern
Allonge Tåteflaske er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Allonge Tåteflaske forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Allonge Tåteflaske respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 1 baby bottle transforms itself into playing 8 different roles. The modular design allows for the bottle to pair up with any of its multifunctional accessories. Simply change the upper parts according to the need for breast milk storage, feeding or learning at every stage of nursing the baby. Attaining a sense of sustainability, bringing convenience to modern life & sharing the parenting load.
- Dimensions & Packaging
- Product: Feeding Bottle, Capacity: 200ml/270ml/360ml, Dimensions: H19.9cm*W9.5cm*D7.1cm/H23cm*W9.3cm*D7.1cm/H25.2cm*W9.5cm*D7.1cm, Weight: 124g/134g/152g (with packaging), Materials: Cap/Collar - Polypropylene, Bottle - Polyphenylene Sulfone (ppsu), Anti-Colic Teat - Silicone. Accessories 1 to 8 - 1. Silicone Disc: Silicone; 2. Multiuse Lid: Silicone/pp; 3. Cap and Collar & 4. Handles: pp; 5. Patented Straw, 6. Easy Straw, 7. Handle-Slider & 8. Pop Open Lid: Silicone/pp/Stainless Steel.
- Tags
- feeding bottle, baby bottle, baby product, newborn, baby, children, kids
- Production Technology
- Creating a bottle that lasts by using Solvay ppsu. Having thought of breastfeeding, the silicone teat with its golden softness, bringing the feel of the breast, possesses the patented Aspir 5.0 Smart Anti-Colic Decompression System with its highly sensitive dual vent control; it is effectively anti-choking, anti-colic and easy burping. The straws, possessing the patented Vigor Anti-Splash Backflow Prevention System, are the key to smooth transitioning from the teat to the straw; water can be sipped once Baby's mouth touches the straw & anti-splash even if filled with warm water.
- Design Challenge
- It was daring to break the rules to push the limits of imagination of a baby bottle. Putting emphasis on the balance between aesthetics and functionality, so eager to convey a lifestyle where the actual meaning of parenting lies in the beauty of harmony. Introducing the logo that symbolizes new life, fearlessness and sustainability: inspired by the brand name Simba abbreviated as Sb, having the visual Roman columns at the heart of the concept, to represent home with a stable foundation. Especially made for whoever that is looking for a chance of baby products to have style.
- Research
- "Giving Baby the Best Start." Established in 1993, we have obtained significant market share today as much as nearly 70% in Taiwan; it demonstrates how the fact that both safety & quality are our top priorities has proven successful. Having advanced technology in mommy-baby products and collaboration with newborn nurseries at large hospitals & postnatal care centers, have led us to finally come up with the user-friendly, ultimate bottle that is high-quality, affordable & aesthetic. The modular design is the harvest from our creativity on the basis of our expertise in bottle making.
- Inspiration
- Knowing exactly what new parents today would need with 30 years' experience in bottle making, our focus was on achieving a breakthrough in the science of parenting. By listening to parents' voices, we could see that they are longing for "less" in their busy lives. The modularization of the accessories enables a new mom to freely match them with the bottle at each stage of baby milestones; extending the useful life of the products by cherishing moms and resources simultaneously, and redefining the long-term value of a multipurpose bottle.
- Project Duration
- It all started with the matter of making baby bottles from the very beginning, but doing it differently. With 30 years' experience in bottle making, we stand with parents-to-be for many years; the project started in May 2018 in Taiwan and the product launch took place on 05/05/2021 globally - selling to 150 countries with over 1,600 store locations in the world.
- Operation Flow
- Our goal of the sustainability of the all-round bottle with 8 functions - from breast milk storage to Baby’s water bottle - is to make a mom feel "at home" in using it. It is newbie friendly & easy to use, you only need 1 bottle and it could be your everything; not to mention its full range of accessories that even adults can use. A new parent can pair up the feeding bottle with any of its 8 accessories which are numbered 1-8 for the convenience of consumers, simply according to the different timings of baby growth.
- Patents
- Intellectual Property Rights: Deposit Certificate No. 000218, 000107
Patent: Tw D155006 Tw M444843 Tw M458978 Tw M525185 Tw M464178 Tw M584308 Tw M574042 - Image Credits
- Image #1: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #2: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #3: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #4: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #5: Sonison Baby Products Co., Ltd., Allonge, 2021.
Video Credits: Sonison Baby Products Co., Ltd., Allonge, 2021.
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