The Language of Emotion and Time Kakeemballasje by Jiaxin Lv is a highly esteemed winner of the very prestigious 2023 A' Design Award i Bronse in Emballasjedesign Competition Category.
BronseEmballasje· 2023
The Language of Emotion and Time Kakeemballasje
by Jiaxin Lv
A' Design Award i Bronse Winner in Emballasje Category
Verified Award Winner
Verify Award Status for #141472The Design
About The Language of Emotion and Time Kakeemballasje
Følelsenes og tidens språk er en kakeemballasjedesign som bruker friske blomster som et visuelt tegn på ferskhet. En gjennomsiktig blomsterboks er festet til toppen av emballasjen og kan trekkes ut, åpnes og løsnes for gjenbruk. Etter hvert som blomstene blomstrer og visner, kan brukerne vurdere om kaken fortsatt er fersk. Ytterskallet er laget av resirkulerbar hard papp, mens blomsterboksen er laget av nedbrytbart, gjennomsiktig materiale for å redusere plastbruken. Emballasjen måler 15 ganger 15 ganger 15 centimeter. Friske blomster erstatter bånd og tilfører mening når kaken gis som gave.
The Recognition
About the A' Design Award i Bronse
The Language of Emotion and Time Kakeemballasje er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. The Language of Emotion and Time Kakeemballasje forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. The Language of Emotion and Time Kakeemballasje tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Flowers reflect the freshness of the cake. Flower language can convey emotions, and express your love, family affection or friendship. When buying or eating cake, users can intuitively perceive whether the cake has expired by observing the fresh state of flowers.
- Dimensions & Packaging
- The packaging size is 15cm*15cm*15cm
- Tags
- FRESHER; PACKING; CAKE; FLOWERS
- Production Technology
- It is made of recyclable hard cardboard shell, and the flower box is made of decomposable transparent material, which further reduces the use of overall plastic in the packaging
- Design Challenge
- The most difficult part of the design is to think about the relationship between people and things. The designer fully considers how the flowers are integrated with the packaging, and what the flowers and packaging mean for the application scenarios of the product. For this reason, we tried the revision of the first and last five editions. Finalize the existing shape
- Research
- The design fully explored the packaging structure, and the survey interviewed the opinions of flower lovers and sweet tooth lovers.
- Inspiration
- People think about the shelf life of food, and use written records to help sense the shelf life of things. Is there a more intuitive visual language, when people wrap flowers with ribbons, why not replace them with real flowers to reduce the use of industrial products and be environmentally friendly. At the same time, the blooming and fading of flowers also helps people perceive the shelf life. Cake as a gift, real flowers have different flower language, representing double blessing
- Project Duration
- The project started in Xuzhou in December 2021 and the concept work was completed in Xuzhou in May 2022
- Operation Flow
- The flower box is glued to the top side of the package. Gently pull out the package. The flower box has a cover and can be detached and recycled, which is convenient for users to watch the flowers carefully and keep the flower box for living storage.
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