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Urban Philosophy Plakatdesign by Sinong Ding, Wei Liu and Yuhan Sui

Urban Philosophy Plakatdesign by Sinong Ding, Wei Liu and Yuhan Sui is a highly esteemed winner of the very prestigious 2023 A' Design Award i Jern in Grafikk, illustrasjon og visuell kommunikasjonsdesign Competition Category.


JernGrafikk· 2023

Urban Philosophy Plakatdesign

by Sinong Ding, Wei Liu and Yuhan Sui

A' Design Award i Jern Winner in Grafikk Category

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Verified Award Winner

Verify Award Status for #150902

Colors

The Design

About Urban Philosophy Plakatdesign

Urban Philosophy er en plakatserie som utforsker forholdet mellom byen, naturen og menneskene. Fotografier av bygninger, innsjøer og trafikk utgjør bakgrunnen for plakatene. Vinduer, strukturelle elementer, gående, kjøretøy og vann fra innsjøene er hentet fra bildene og satt sammen på nytt gjennom collage. Grafikk og tekst fullfører hvert oppsett. Plakatene presenteres i formatene A3 og A0, og følges av dynamiske videoverk. Serien fanger hverdagslige øyeblikk som ofte blir glemt, og inviterer til refleksjon over sammenhengen mellom byen og naturen.

The Recognition

About the A' Design Award i Jern

Urban Philosophy Plakatdesign er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Urban Philosophy Plakatdesign forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Urban Philosophy Plakatdesign respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design team produced a series of posters and video works through philosophical thinking on the city, people and nature. They capture many moments in life that happen so often but are easily forgotten by photography. With photographic pictures as the background, including buildings, lakes, traffic, etc., it shows the activities of people, nature and the city, combined with graphics and texts for layout design, to deepen people's thinking about the dialectical relationship between city and nature.
Dimensions & Packaging
A3/A0 Poster Presentation
Tags
Poster Design, Graphic Design, Typography, Print Design, Digital Imaging, Digital Photography
Production Technology
Print Design/Digital Photography/Poster Design/Digital Imaging
Design Challenge
One of the most challenging parts was combining text with graphics and images to form a formal, artistic visual.When we investigated the subject background and collected data through interviews, observations and other research methods, we felt the close connection between man, nature and the city.
Research
The design of this work attempts to explore innovative artistic possibilities between graphics, text, typography, collage and digital images. We experimentally combined the traditional graphic visual design practice with digital images to create a complete set of works, including poster design, element design, and digital image display. The main body of the project is a topic with research purpose and value significance in the current society, and it is a philosophical reflection in life.
Inspiration
This work is inspired by life, trying to regain the broad sense of dialogue between nature and social products (cities). Thinking about the symbiotic relationship between the city, nature and people, thus alluding to the phenomenon of the real society. Combining photographic pictures with graphics, text and other visual languages, using techniques such as collage to create, and combining images and a series of dynamic posters for comprehensive display.
Project Duration
July 2022 to February 2023 China
Operation Flow
Their design team took a series of photos and videos of the city and processed them with software to generate different poster design backgrounds. They extracted windows and structural elements from the photos and combined elements, including pedestrians and vehicles, and lake water. This work combines traditional graphic design with digital design to form an innovative art that has certain social significance and resonates with viewers.
Team Members
Designer: Sinong Ding
Designer: Wei Liu
Designer: Yuhan Sui
Image Credits
Sinong Ding,Wei Liu and Yuhan Sui

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