Tracing Emballasjestypografi by Yichen Wang is a highly esteemed winner of the very prestigious 2024 A' Design Award i Jern in Grafikk, illustrasjon og visuell kommunikasjonsdesign Competition Category.
JernGrafikk· 2024
Tracing Emballasjestypografi
by Yichen Wang
Client: Ycstudio
A' Design Award i Jern Winner in Grafikk Category
Verified Award Winner
Verify Award Status for #152769The Design
About Tracing Emballasjestypografi
Tracing er en unik typografi designet spesifikt for kalkerppapir-emballasje. Den går utover funksjon og blir et medium for fantasi og uttrykk. Med en forankring i minimalisme kombinerer 'Tracing' markante trekk med delikate detaljer. Designen henter inspirasjon fra ulike skrifttyper og viser frem varierte strekbredder. Etter mange versjoner ble en balanse mellom robusthet og delikatesse oppnådd. Hvert element ble omhyggelig utformet for å sikre et helhetlig uttrykk. Tracing er ikke bare en skrifttype; den inspirerer til kreativitet på papir.
The Recognition
About the A' Design Award i Jern
Tracing Emballasjestypografi er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Tracing Emballasjestypografi forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Tracing Emballasjestypografi respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "Tracing" is a typography design project for tracing paper packaging, embodying creativity and self-expression. Its minimalist design captures the essence of tracing paper with a captivating blend of boldness and delicacy. Stroke by stroke, the typeface evokes strength and fragility, striking a harmonious balance. It invites individuals on a journey of self-expression, reassuring them that their ideas are worthy of being traced, cherished, and shared with the world. "Tracing" is a conduit for boundless imagination, empowering individuals to fearlessly express themselves.
- Tags
- Typography Design, Tracing Paper, Packaging Design, Minimalism, Boldness, Delicacy
- Production Technology
- Designing "Tracing" involves a meticulous process combining creativity and precision. The designer uses software like Adobe Illustrator and Photoshop, starting with sketches and refining them digitally. Each glyph is crafted using vector-based tools for consistent proportions and spacing. Testing ensures compatibility and legibility across platforms and mediums. "Tracing" offers a visually striking option for packaging, blending artistry and technical expertise.
- Design Challenge
- Pushing the boundaries of simplicity while maintaining legibility and aesthetic appeal was the biggest challenge.
- Research
- Research Background: The research explored tracing paper's transformative power for creativity and self-expression. Typography design's potential to enhance the tracing experience was investigated.
Methods and tools: diverse typeface exploration, sketching, Adobe Illustrator, collaborating with typography and graphic design professionals.
Participants: Experts in typography, graphic design, and printing contributed insights to refine the typeface.
Results: "Tracing" yielded a captivating typeface blending boldness and delicacy. It transformed tracing paper into a gateway for creativity.
Insights: Achieving a balance between boldness and delicacy requires attention to detail. Design can elevate functional products, fostering self-expression and imagination. - Inspiration
- The inspiration behind the design of "Tracing" lies in the transformative power of tracing paper itself. It goes beyond functionality, becoming a symbol of creativity and self-expression. The designer's quest to find the perfect font led to the discovery of strokes that possessed both thickness and thinness, igniting a creative process that embraced boldness and delicacy.
- Project Duration
- From August 2022 to March 2023, New York.
- Operation Flow
- To apply the "Tracing" font effectively, please choose an elegant or modern simplicity design for your packaging. On a black background, ensure contrast by using light-colored fonts such as white, silver, or gold. Maintain a clear hierarchy by selecting appropriate font sizes. Adjust spacing and kerning for legibility and visual balance, and center-align text elements for a pleasing composition. On a white background, create contrast by using dark-colored fonts like black or charcoal gray, and establish a clear hierarchy with varying sizes. Adjust spacing and kerning for legibility and aesthetics, while maintaining consistent alignment for a clean and organized appearance. Remember to test the font on actual packaging materials, consider printing variations, and proofread for readability.
- Team Members
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