Gujin-National Treasure Flaskeemballasje for Baijiu by Hua Yun

Gujin-National Treasure Flaskeemballasje for Baijiu by Hua Yun is a highly esteemed winner of the very prestigious 2024 A' Design Award i Jern in Emballasjedesign Competition Category.

JernEmballasje· 2024

Gujin-National Treasure Flaskeemballasje for Baijiu

by Hua Yun

A' Design Award i Jern Winner in Emballasje Category

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Verified Award Winner

Verify Award Status for #153980

View at A' Design Award Press Release Award Badge

Colors

The Design

About Gujin-National Treasure Flaskeemballasje for Baijiu

Gujin-National Treasure er en emballasjedesign for kinesisk baijiu. Flasken er laget av keramikk, med en hvit jadefarget korpus og et gyllent lokk og en gyllen base. Den firkantede basen minner om et jadesegl fra det gamle Kinas kongelige familier. Fem drager samlet på ytterlokket symboliserer nasjonal velstand og fred. Inni bærer en kuleformet hette et dragemønster. Formen er inspirert av kinesisk keiserkultur og tradisjonell orientalsk estetikk. Flasken måler 200 mm i bredde, 350 mm i høyde og 200 mm i dybde. Designet fungerer både som beholder og som et dekorativt objekt for utstilling og samling.

The Recognition

About the A' Design Award i Jern

Gujin-National Treasure Flaskeemballasje for Baijiu er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Gujin-National Treasure Flaskeemballasje for Baijiu forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Gujin-National Treasure Flaskeemballasje for Baijiu respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The base of the bottle is square, exuding a solemn and elegant atmosphere, as if it were a jade seal of ancient Chinese royalty from the bottom. The five dragons gathered on the outer cover symbolize national prosperity and peace, bringing blessings to all. The spherical dragon pattern hat inside reveals a mysterious oriental charm, showcasing the mystical allure of the East
Dimensions & Packaging: Width: 200mm x Height: 350mm x Depth: 200mm
Tags: Chinese Baijiu, Oriental Aesthetics, Packing design
Production Technology: This product mainly uses ceramic materials. The main color of the bottle body is white jade, combined with a golden lid and base, which reflects the noble and luxurious nature of ancient Chinese royalty.
Design Challenge: This product is a manifestation of the noble symbol of the emperor. It is meticulously designed to integrate the images of jade seal, dragon, and four immortals, highlighting the majesty and dominance of the emperor.
Research: Designers have discovered that in China, the emperor is the most noble symbol, representing the supreme authority. Designers want to reflect this sense of nobility and awe to consumers, allowing them to experience the majesty of the emperor.
Inspiration: Integrating thousands of years of Chinese imperial culture, combining the nobility and elegance of ancient Chinese emperors with the symbolism of five dragons gathering together, and combining it with modern technology, this work presents a unique and precious masterpiece.
Project Duration: The project started in April 2023 in Shenzhen and finished in August 2023 in Shenzhen.
Operation Flow: In terms of product experience, for consumers, this product is not only an innovative wine container but also an art piece with display and collection functions, which can be displayed as a decorative item in the home.
Image Credits: HuaYun Design