Hwg Campus Lu Veifinningssystem by Thomas Geissert is a highly esteemed winner of the very prestigious 2025 A' Design Award i Bronse in Grafikk, illustrasjon og visuell kommunikasjonsdesign Competition Category.
BronseGrafikk· 2025
Hwg Campus Lu Veifinningssystem
Client: Teamgeissert
A' Design Award i Bronse Winner in Grafikk Category
Verified Award Winner
Verify Award Status for #162366The Design
About Hwg Campus Lu Veifinningssystem
Målet var å skape et system med sin egen identitet og originalitet. Skilting- og informasjonssystemet har derfor et tydelig designspråk og tar opp arkitektoniske elementer fra den nye bygningen. Et fargekonsept letter orienteringen. Det tar imot og informerer studentene utenfor (parkeringsplass, campus), leder dem til inngangene og inne i bygningene til de ønskede avdelingene og fasilitetene. Fokuset er på lesbarhet, tilgjengelighet og gjenkjennelighet. En løsning ble utviklet som ikke følger kortvarige trender, men som er varig i form og materialitet.
The Recognition
About the A' Design Award i Bronse
Hwg Campus Lu Veifinningssystem er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Hwg Campus Lu Veifinningssystem forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Hwg Campus Lu Veifinningssystem tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced overall view without creating visual clutter. The choice of typography and icons, as well as the lighting and colour scheme, make it easier for international students to find their way around. The most important means, besides the use of the open Roboto typeface, is the introduction of high-contrast colours. Our focus was on functional and psychological aspects such as good visibility, readability and accessibility.
- Dimensions & Packaging
- Various dimensions according to the neccessities on-site
- Tags
- modern, contemporary, reluctant, minimal, plain, timeless
- Production Technology
- The signage system uses aluminium frames with a concrete base and aluminium panels with contemporary lettering. The logo was milled into the glass fibre reinforced concrete panels. The building numbers are decoupaged and highlighted in different colours. The numbers are illuminated at night.
- Design Challenge
- Processing and finishing the various materials was the biggest challenge. Laser cut aluminium, powder coated with high performance film, backlit coloured acrylic glass and engraved concrete panels were combined to form a single unit.
- Research
- A signage system was designed to blend in with the surroundings without being overlooked. For this reason, colours and materials from the architecture and outdoor facilities were taken up, recombined and developed into an independent product.
- Inspiration
- The aim was to create a system with its own identity and originality. Characterised by a modern, contemporary look with modern, classic typography. The calm appearance is intended to promote safety, confidence and deceleration among students. Contrasting modern design and a clear hierarchy of information characterise this new system. The orientation system is easy to use and makes a positive contribution to the quality of service on the campus.
- Project Duration
- The design process started in 2015 and the implementation of the signage elements was in 2024.
The site is the campus of the University of Business and Society in Ludwigshafen, Germany. - Operation Flow
- The high contrast between the font colour and the background makes the information easy to read. Accessible information boards with tactile lettering have been developed for people with visual impairments.
- Team Members
- Thomas Geissert
- Image Credits
- TEAMGEISSERT
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