Bronse Emballasje · 2025
Chinese Zodiac Gift Box Gaveeske
by Tao Ran
- A' Design Award i Bronse 2025 in Emballasje
- CLIENT: China State Construction Hailong Technology Company Limited
- Estimated Number of Design Views: 10,446
- Verification code 9280B117E1 · Verify this award
Colors
About Chinese Zodiac Gift Box Gaveeske
Kinesisk Dyrekrets Gaveeske er en emballasjeeske laget for dukker basert på det kinesiske dyrekretsen. Dyrekretsens dyr er tegnet med enkle linjer i stedet for tradisjonelle illustrasjonsmetoder. Hvert mønster forblir konsist og lett gjenkjennelig, og forener eldgamle temaer med et moderne visuelt språk. Ytteresken er laget av 1000g gråpapp og 128g isvpapir med hot stamping. Inneresken er laget av 500g gråpapp og 128g isvpapir med hot stamping og en utskåret EVA-brett. Esken er ment som en gave til venner.
About the A' Design Award i Bronse
Chinese Zodiac Gift Box Gaveeske er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Chinese Zodiac Gift Box Gaveeske forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Chinese Zodiac Gift Box Gaveeske tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Press Kit
- Unique Properties
- Abandoning traditional methods of drawing the "Chinese Zodiac" pattern, adopting the design concept of integrating ancient and modern elements, and exploring the use of simple line forms to draw: achieving each pattern to be concise and recognizable; This not only preserves the connotation of traditional Chinese culture, but also caters to the aesthetic taste of contemporary people; This is the most challenging part of design and also the core of creativity.
- Dimensions & Packaging
- Outer packaging box size: 293mm*253mm*70mm, Inner Packaging box size: 60mm*60mm*70mm
- Tags
- Chinese Zodiac
- Production Technology
- The outer packaging box is made of 1000g gray board, 128g ice white paper, and hot stamping processing technology; The inner packaging box is made of 500g gray board+128g ice white paper+hot stamping+EVA inner tray carving processing technology.
- Design Challenge
- Deeply observing, understanding, and refining the appearance and spiritual connotations of each zodiac sign, using concise lines to express their charm, allowing the audience to gain a new visual experience and gain understanding and resonance from it, is the most difficult part of design execution.
- Research
- In the process of designing this project, research and thinking were mainly focused on the following three points:
1. How to present creative concepts in the simplest design language
2. How to inject vitality into traditional culture with new design language
3. How to provide a differentiated visual experience for the audience - Inspiration
- This is a packaging box created for the "Chinese Zodiac" doll, therefore the design is based on the "Chinese Zodiac" as the creative origin.
- Project Duration
- The project was commissioned by China State Construction Hailong Technology Company Limited to start in Shenzhen in May 2024, completed in Shenzhen in December 2024, and launched in the Shenzhen market in February 2025.
- Operation Flow
- The zodiac is a part of Chinese traditional culture and the spiritual belief of every Chinese. Through its commercial design, the zodiac is used as a gift for friends.
