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Airport Bremen Veivisersystem by Thomas Geissert

Airport Bremen Veivisersystem by Thomas Geissert is a highly esteemed winner of the very prestigious 2020 A' Design Award i Sølv in Grafikk, illustrasjon og visuell kommunikasjonsdesign Competition Category.


SølvGrafikk· 2020

Airport Bremen Veivisersystem

by Thomas Geissert

Client: Teamgeissert

A' Design Award i Sølv Winner in Grafikk Category

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The Design

About Airport Bremen Veivisersystem

En høykontrastet, moderne design og et tydelig informasjonshierarki kjennetegner det nye systemet. Orienteringssystemet fungerer raskt og vil bidra positivt til servicekvaliteten ved flyplassen. De viktigste virkemidlene er, ved siden av bruken av en ny skrift, et karakteristisk pilelement og innføringen av ulike høykontrast farger. Det ble lagt særlig vekt på funksjonelle og psykologiske aspekter, som god synlighet, lesbarhet og tilgjengelig informasjonsformidling. Nye aluminiumskasser med moderne, optimalisert LED-belysning benyttes. Skilttårn ble også tilføyet.

The Recognition

About the A' Design Award i Sølv

Airport Bremen Veivisersystem er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Airport Bremen Veivisersystem forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Airport Bremen Veivisersystem er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The goal was to create a system with its own identity and originality that goes beyond. Characterized by its modern, contemporary appearance with the modern classic typography. The calm appearance should promote safety, confidence and deceleration among passengers. A contrasting modern design and a clear information hierarchy characterize this new system. The orientation system works easy and makes a positive contribution to the service quality of the airport.
Dimensions & Packaging
Various dimensions according to the neccessities on-site
Tags
modern, contemporary, reluctant, minimal, plain, timeless
Production Technology
New aluminium cases with contemporary, optimized LED illumination are used for the signage system.
Bremen City Airport has introduced new flight information display screens (FIDS) throughout its terminal complex.
The screen-designs are created by teamgeissert and displayed on NEC MultiSync V651 models.
Design Challenge
The arrow became an independent, striking element suitable for the pictograms newly designed.
Research
The new font is the Fago OT. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
The primary information is flight-related information, the secondary information concern the service facilities in the airport.
Inspiration
The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced general view without creating visual disturbances. The choice of typography and icons as well as the lighting and coloring make orientation easier for international guests.
The most important means besides using the new font, Fago OT from Ole Schäfer is the introduction of high contrast colors. Our focus was on functional and psychological aspects such as good visibility, readability and barrier free information.
The decisive factor for the effectiveness of the new guidance and orientation system is the complete information chain.
Project Duration
starting in 2012
finished in 2018
Operation Flow
the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the passengers, but also makes the space tangible and thus creates identification and identity.
Team Members
Thomas Geissert
Anne Wichmann
Image Credits
teamgeissert

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