Yum Rob Restaurantinteriør av Zhidong Du

Designet Yum Rob Restaurantinteriør av Zhidong Du er en høyt verdsatt vinner av den svært prestisjetunge 2020 A' Design Award i Sølv i konkurransekategorien Interiør- og utstillingsdesign.

SølvInteriør· 2020

Yum Rob Restaurantinteriør

av Zhidong Du

Klient: MET Creative Brand

Vinner av A' Design Award i Sølv i kategorien Interiør

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Farger

Designet

Om Yum Rob Restaurantinteriør

Yum Rob er en temabasert smartrestaurant i Hengshui by. Interiøret dekker 450 kvadratmeter og følger en moderne og enkel stil. Inngangen bruker en sirkulær bue hentet fra merkevarens robotbilde, innrammet av speilblankt rustfritt stål. Speilflater på tre sider av den indre korridoren skaper en oppslukende passasje. Fargede lysstriper og optiske fiberlys i taket former den visuelle atmosfæren. Venteområdet har trappeformede sitteplasser som leder bevegelsen og gir plass til flere gjester. En panoramaprojeksjon fullfører spisemiljøet.

Anerkjennelsen

Om A' Design Award i Sølv

Yum Rob Restaurantinteriør er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Yum Rob Restaurantinteriør forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Yum Rob Restaurantinteriør er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike egenskaper: Yum Rob is the first future concept theme smart restaurant in Hengshui City. The designer adopts modern, simple and fashionable design style, through digital hardware, personalized products and humanized service, and in the way of technology and food, to bring immersive dining experience to customers.
Dimensjoner og emballasje: The project covers a total of 450 square meters. The three sides of the inner extension channel adopt mirror surface to create "immersive" punch memory point and increase brand perception. It enables customers to take into account all kinds of experience in comings and goings.
Stikkord: Interior, Future, Smart Restaurant, Modern, Fashion, Immersive,
Produksjonsteknologi: The entrance extracts the circular arc element from the robot image of the brand, combining with the mirror stainless steel material surrounding, bringing people a sense of mystery and unknown. The use of color light-emitting strip creates a sweet and joyful visual feeling, while presenting a sense of ritual and illusion of the scene.
Designutfordring: The top of the box uses optical fiber lights to enhance the visual atmosphere of the space. The panoramic 360-degree stereoscopic projection with a strong sense of the future creates an "immersive" dining environment through acousto-optic technology, presenting diverse and dramatic visual effects for customers.
Forskning: As more and more consumers are used to meet their various needs for catering through online channels, the current catering management system is not limited to cash register, but also a connector between restaurant, platform and guests. The new technology and experience will become the focus of the next development of the catering industry.
The cartoon IP image of VIVI can not only attract people's attention as a selling point, but also form its own visual symbols to increase brand recognition.
Inspirasjon: The core of this case is to transform the abstract brand concept into a perceptible and communicable space language, and increase the benefits for business operation. Therefore, in front of the door design, the designer uses a very architectural image to show "taste" and "future" in different directions. The bold and bright color layout make the restaurant become beautiful and striking in this street.
Prosjektvarighet: The project started in February 2019 in Hengshui and finished in March 2019 in Hengshui.
Driftsflyt: The waiting area is equipped with stepped seats, reasonably planning the customers' moving line, which can accommodate more people to wait for meals. Meanwhile, it subtly changes the atmosphere of the whole space, creating a cinema like audio-visual enjoyment. Semi matte paint is used on the walls around to enhance the depth of the space. The logo is embedded with the LED display screen, which brings rich spatial emotions by changing different expression forms.
Patenter: Copyrights belong to Zhidong Du, 2019.
Teammedlemmer: Zhidong Du
Ailing Xu
Bildekreditering: Image #1: Photographer Ming Chen, Entrance, 2019.
Image #2: Photographer Ming Chen, Waiting Area, 2019.
Image #3: Photographer Ming Chen, Dining Area, 2019.
Image #4: Photographer Ming Chen, Stairs, 2019.
Image #5: Photographer Ming Chen, Box, 2019.