Interdependence पोस्टर डिजाइन by Haitao Song is a highly esteemed winner of the very prestigious 2020 A' Design Award फलाम पुरस्कार in सामाजिक डिजाइन Competition Category.
फलामसामाजिक· 2020
Interdependence पोस्टर डिजाइन
by Haitao Song
Client: SongHaitao
A' Design Award फलाम पुरस्कार Winner in सामाजिक Category
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- Verified Award Winner
- Verify Award Status for #102665
The Design
About Interdependence पोस्टर डिजाइन
अन्तरनिर्भरता वन्यजन्तु संरक्षणप्रति ध्यान आकर्षित गर्न सिर्जना गरिएको एउटा सार्वजनिक सेवा पोस्टर हो। यस पोस्टरमा एउटा डिनर प्लेट देखाइएको छ। बायाँतर्फ मृत वन्यजन्तुहरू, एउटा चमेरो र एउटा प्याङ्गोलिन राखिएका छन्। दायाँतर्फ भित्र कोरोनाभाइरसको आकार भएको एउटा संक्रमित मानव फोक्सो राखिएको छ। जनावरहरूको रगत फैलिएर फोक्सोको आकार बनाउँछ, र फोक्सोका रक्तनलीहरूलाई रुखका हाँगाहरूको रूपमा कोरिएको छ। यस चित्रले वन्यजन्तुको सेवनलाई संक्रमणसँग जोड्दछ र वन्यजन्तुको संरक्षणले मानिसहरूको पनि रक्षा गर्छ भन्ने सन्देश दिन्छ। पोस्टरको आकार ७० गुणा ५० सेन्टिमिटर छ र यसलाई बाहिर तथा अनलाइनमा प्रदर्शन गरिएको छ।
The Recognition
About the A' Design Award फलाम पुरस्कार
Interdependence पोस्टर डिजाइन A' Design Award फलाम पुरस्कारको विजेता हो, राम्ररी डिजाइन गरिएका रचनाबाट अपेक्षित व्यावसायिक र औद्योगिक आवश्यकता पूरा गर्ने राम्रा डिजाइनहरूलाई दिइने प्रतिष्ठित मान्यता। फलाम विजेताहरूले आफ्ना सर्जकहरूको ठूलो कौशल, उच्च विशेषज्ञता, विज्ञ बुझाइ र सृजनात्मक क्षमता देखाउँछन्। Interdependence पोस्टर डिजाइन उच्च सम्मानित, प्रशंसित र प्रिय, व्यावहारिक र नवीन रचना बन्नेछ भन्ने अपेक्षा छ। Interdependence पोस्टर डिजाइन को सूक्ष्मताका लागि सम्मान पाइन्छ र जीवनको गुणस्तर सुधारेर संसारलाई अझ राम्रो बनाउन मद्दत गर्न यो डिजाइन गरिएको हो।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This print advertisement aims to raise people’s attention on the wildlife protection with describing the relationship between coronavirus and eaten wildlife. It depicts two kinds of wild animals, bat and pangolin, and the human’s infected lungs lying on the dinner plate, which represents the relationship between the outbreak of coronavirus and the consumption of wild animal. In this way, the advertisement conveys the important idea that protecting wild animals is protecting human beings.
- Dimensions & Packaging
- 70cm X 50cm ,outdoor posting and network communication
- Tags
- Protecting Wildlife, Coronavirus, Public service advertisement, 2019-nCoV, Interdependence, lung, bat, pangolin
- Production Technology
- In this advertisement, the left side of the plate is a dead wild animal waiting to be eaten, while the right side of the plate is an infected human lung with coronavirus shape inside. The blood of the deal wild animal spreads to form the shape of the infected lungs, and the vessels of the lung is connected with the dead wild animal, indicating the relationship between eating wild animal and being infected with coronavirus. The vessels of the lung is designed in the shape of tree branches, which represents the nature and the human belong to the same community of shared destiny.
- Design Challenge
- I hope the final design is creative as well as intuitive and enlightening.
- Research
- Through studying tons of medical papers, media reports, and social medias, it seems that the public concerns about the correlation between bat, pangolin, and the coronavirus. Thus, this advertisement is designed with these two wild animals as symbols.
- Inspiration
- Coronavirus has spread to the world and caused certain panic among people. Some researchers pointed out that wild animals could be the source of the coronavirus.
- Project Duration
- The project started in Guangzhou in January 2020 and finished in February 2020 .
- Operation Flow
- When people see this advertisement, they can intuitively understand the meaning behind it, and know the importance of protecting wild animals.
- Patents
- Copyrights belong to Song HaiTao, 2020.
- Image Credits
- Image #1: Song HaiTao, Symbiosis Poster, 2020
Image #2: Song HaiTao, Symbiosis Social Media Poster , 2020
Image #3: Song HaiTao, Symbiosis Poster Making of, 2020
Image #4: Song HaiTao, Symbiosis Poster Environment, 2020
Image #5: Song HaiTao, Symbiosis Poster Environment, 2020
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