Daniel da Hora द्वारा निर्मित Love Art अभियान अत्यन्त प्रतिष्ठित 2024 A' Design Award कांस्य पुरस्कार को विज्ञापन, मार्केटिङ र सञ्चार डिजाइन प्रतिस्पर्धा श्रेणीमा अत्यधिक सम्मानित विजेता हो।

कांस्यविज्ञापन· 2024

Love Art अभियान

Daniel da Hora द्वारा

ग्राहक: Dahlstedt Holding SL

विज्ञापन श्रेणीमा A' Design Award कांस्य पुरस्कार विजेता

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प्रमाणित पुरस्कार विजेता

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साइट हेर्नुहोस् A' Design Award मा हेर्नुहोस् प्रेस विज्ञप्ति पुरस्कार ब्याज

रङहरू

डिजाइन

Love Art अभियान बारेमा

यसको उद्घाटन अभियानमा, Winghook एक साहसिक र कलात्मक प्रयासमा प्रवेश गर्दछ जसको उद्देश्य एक प्रभावशाली वक्तव्य दिनु हो। डिजिटल हेरफेर र कलात्मक पुनर्व्याख्याको सूक्ष्म संयोजन प्रयोग गर्दै, Winghook ले कला इतिहासका प्रख्यात उत्कृष्ट कृतिहरूलाई आफ्नो कथामा समावेश गर्दछ। कुशल हेरफेर मार्फत, अभियानले दर्शकहरूलाई परिशुद्धता र विवरणमा ध्यान दिएर असंगतिहरू पहिचान गर्न चुनौती दिन्छ। परिचित क्लासिकहरूलाई नवीन मोडसँग तुलना गर्दै, Winghook ले चिन्तनलाई मात्र निम्तो दिँदैन तर कलात्मक खजानाहरूको अखण्डता रक्षा गर्नमा आफ्नो क्षमता पनि प्रकट गर्दछ।

मान्यता

A' Design Award कांस्य पुरस्कार बारेमा

Love Art अभियान A' Design Award कांस्य पुरस्कारको विजेता हो, सृजनशीलता, चातुर्य र सूझबुझले विशिष्ट उत्कृष्ट डिजाइनहरूलाई दिइने उच्च प्रतिष्ठाको मान्यता। कांस्य विजेताहरू कुशल र उल्लेखनीय रूपमा सृजनशील कृतिहरू हुन्, जसले डिजाइनरहरूको व्यापक अनुभव, कल्पनाशक्ति र साधनसम्पन्नता पुष्टि गर्छन्। Love Art अभियान उच्च सम्मानित, प्रशंसित र प्रिय वस्तु, उल्लेखनीय रूपमा व्यावसायिक र नवीन, बन्नेछ भन्ने अपेक्षा छ। Love Art अभियान ले आवश्यकता उत्कृष्ट रूपमा पूरा गर्छ, इच्छालाई छुन्छ र जिज्ञासा जगाउँछ।

डिजाइनको पछाडि

प्रेस किट

डिजाइनरद्वारा प्रदान गरिएका श्रेय, टोलीका सदस्यहरू र प्राविधिक विवरणहरू।

अद्वितीय विशेषताहरू: For the first campaign of Winghook, it was needed a bold and artistic approach to make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. By using famous paintings of Art History in a new, surprising way, it's clear that, if things are not in their right place, you will notice in a minute.
आयाम र प्याकेजिङ: Posters: 480 X 640 mm
Magazine: 200 X 280 mm
ट्यागहरू: Art, Creative, Museum, Paintings
उत्पादन प्रविधि: More then 400+ hours of digital treatment and manipulation work over Procreate, Blender, Photoshop, and Illustrator. Almost 10 Giga bytes of data for each project, including ultra-high resolution images of the original files (up to 600 Megapixels).
Each painting had a sketch over it before we ímplement the final digital manipulations, so we could take càre over the color and líght aspects of the original, using the tools of the software. The final "new" paintings also took into consíderation what elements were erased or moved on the scene, and in some cases we even needed to change the whole painting lightening, shadowing, and physics.
डिजाइन चुनौती: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
अनुसन्धान: For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute.
Paintings names:
Las meninas, Diego Velazquez (public domain);
Nude Maja, Francisco Goya (public domain);
Painter’s Mother, James Whistler (public domain);
Composition 2, Piet Mondrian (public domain);
A Bigger Splash, David Hockney (Gerety);
Soup Cans, Andy Warhol (MoMA);
baking the Bread, Anders Zorn (public domain).
प्रेरणा: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, it was created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product.
परियोजना अवधि: The project started in Dec 2021 in Stockholm SUE and it’s still running.
टोली सदस्यहरू: Creative Director / Designer: Daniel da Hora
छवि क्रेडिटहरू: Image #1 to #5: Creator Daniel da Hora, Display Images, 2024.