Now एल्बम कभर आर्ट by Yijia Xie is a highly esteemed winner of the very prestigious 2022 A' Design Award फलाम पुरस्कार in ग्राफिक्स, चित्रण र दृश्य सञ्चार डिजाइन Competition Category.

फलामग्राफिक· 2022

Now एल्बम कभर आर्ट

by Yijia Xie

Client: Yijia Xie

A' Design Award फलाम पुरस्कार Winner in ग्राफिक Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Now एल्बम कभर आर्ट

नाउ एक एल्बम डिजाइन हो, जुन एक संगीतकारका लागि सिर्जना गरिएको हो, जसका छवटा गीतहरूले सपना, विकास र प्रेमका कथाहरू वर्णन गर्छन्। प्रत्येक गीत शीर्षकबाट एउटा अर्थपूर्ण चिनियाँ अक्षर लिइएको छ, जस्तै ब्रह्माण्ड, वर्षा, विश्वास, आँखा, चन्द्रमा र तारा। यी अक्षरहरूलाई डिजिटल कोलाज र जेनेरेटिभ कोडिङसँग संयोजन गरिएको छ। छानिएका तत्वहरूलाई कम्प्युटर प्रोग्राममा राखिन्छ, जसले हजारौं फरक-फरक ग्राफिक्स उत्पन्न गर्छ, जसका कारण प्रत्येक प्याकेज रैपिङ अद्वितीय हुन्छ। वर्गाकार ढाँचा ४.२५ बाई ४.२५ इन्च मापको छ। यस परियोजनामा छवटा कभर डिजाइन, एउटा गीत पुस्तिका र एल्बम प्याकेज समावेश छन्।

The Recognition

About the A' Design Award फलाम पुरस्कार

Now एल्बम कभर आर्ट A' Design Award फलाम पुरस्कारको विजेता हो, राम्ररी डिजाइन गरिएका रचनाबाट अपेक्षित व्यावसायिक र औद्योगिक आवश्यकता पूरा गर्ने राम्रा डिजाइनहरूलाई दिइने प्रतिष्ठित मान्यता। फलाम विजेताहरूले आफ्ना सर्जकहरूको ठूलो कौशल, उच्च विशेषज्ञता, विज्ञ बुझाइ र सृजनात्मक क्षमता देखाउँछन्। Now एल्बम कभर आर्ट उच्च सम्मानित, प्रशंसित र प्रिय, व्यावहारिक र नवीन रचना बन्नेछ भन्ने अपेक्षा छ। Now एल्बम कभर आर्ट को सूक्ष्मताका लागि सम्मान पाइन्छ र जीवनको गुणस्तर सुधारेर संसारलाई अझ राम्रो बनाउन मद्दत गर्न यो डिजाइन गरिएको हो।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This album explores the musician's self-awareness, beliefs, truth, and choice. Six songs in the album respectively tell six stories of him about dreams, growth, and love. I explored integrating Chinese characters with modern design in the album design while taking the most meaningful Chinese character in each song title, like Universe, Rain, Believe, Eyes, Moon, Star. Then I experimentally discovered a new creative form merging Chinese characters, collage, and generative coding.
Dimensions & Packaging: Width: 4.25in X Height: 4.25in
Tags: Album Design, Graphic Design, Typography, Generative Coding, Print Design
Production Technology: Print Design / Digital Collage / package design / generative coding
Design Challenge: One of the most challenging parts is combining each Chinese character with the graphics and images to tell a better story.
Research: This album design is trying to explore a new possibility between Chinese characters, typography, graphics, collages, and Computing. I experimentally combine the traditional design practice with the new technology "generative coding" to create the whole album packaging, including six EP cover designs, lyrics book designs, and album package designs.
Inspiration: Growing up in China, I deeply love China's extensive and profound culture. By practicing calligraphy, I understand Chinese characters are not just a carrier of information but also a beautiful art per se. There are thousands of forms of Chinese characters, and each of them is infused with history. As a designer, I'm eager to discover more possibilities for the future of Chinese character design.
Project Duration: September 2021 - January 2022
Operation Flow: I inserted the elements separately into computer programming and generated thousands of different new graphics. The generative collages were used on the packaging design for the new album. So everyone receives a unique packaging wrap. Then I fused Yuli's music with these moving collages. I love experimenting with random collisions and producing mint and exciting things. Mixing traditional elements and modern technology delivers surprising outcomes and also brings balance between randomness and order.
Team Members: Designer: Yijia Xie