Responsive Spaces and Michael Holzer द्वारा निर्मित Spot On अन्तरक्रियात्मक प्रकाश स्थापना अत्यन्त प्रतिष्ठित 2023 A' Design Award स्वर्ण पुरस्कार को स्थापना डिजाइन प्रतिस्पर्धा श्रेणीमा अत्यधिक सम्मानित विजेता हो।
स्वर्णस्थापना· 2023
Spot On अन्तरक्रियात्मक प्रकाश स्थापना
Responsive Spaces and Michael Holzer द्वारा
ग्राहक: Creative Region / City of Linz
स्थापना श्रेणीमा A' Design Award स्वर्ण पुरस्कार विजेता
प्रमाणित पुरस्कार विजेता
#144465 को पुरस्कार स्थिति प्रमाणित गर्नुहोस्डिजाइन
Spot On अन्तरक्रियात्मक प्रकाश स्थापना बारेमा
खाली पसलका झ्यालहरू बोरिंग छन्। विशेष गरी कोभिड-१९ महामारीका कारण खाली पसलका झ्यालहरू लिन्ज सहरको लागि अझ जरुरी विषय बनेको छ। तर विशेष गरी, शहर भरका उत्कृष्ट स्थानहरूमा, ती ठाउँहरू पनि प्रयोग नगरिएका प्रस्तुतीकरण क्षेत्रहरू हुन् जुन यस बीचमा राम्रो प्रयोग गर्न सकिन्छ। त्यसैले यो अद्वितीय पसल विन्डो स्थापना र "स्पट अन" को अवधारणा। यसको पछाडि विकास गरिएको थियो। अन्तर्क्रियात्मक प्रकाश स्थापनाहरूले खाली झ्यालहरूलाई आकर्षक र असाधारण कला टुक्राहरूमा परिणत गर्दछ, जबकि स्थानीय व्यवसायहरूलाई मूल्यवान अस्थायी चरण प्रदान गर्दछ। हामी। माया। लिन्ज।
मान्यता
A' Design Award स्वर्ण पुरस्कार बारेमा
Spot On अन्तरक्रियात्मक प्रकाश स्थापना A' Design Award स्वर्ण पुरस्कारको विजेता हो, प्रथम श्रेणीका, अद्भुत र उत्कृष्ट डिजाइनहरूलाई दिइने अत्यन्त प्रतिष्ठित मान्यता। स्वर्ण विजेताहरू अत्यन्त नवीन, दूरदर्शी र चम्किला कृतिहरू हुन्, जसले डिजाइनरहरूको प्रतिभा, ज्ञान र कौशल प्रतिबिम्बित गर्छन्। Spot On अन्तरक्रियात्मक प्रकाश स्थापना सबैभन्दा बढी प्रशंसित, प्रवृत्ति निर्माण गर्ने, स्मारकीय आविष्कार बनी अभूतपूर्व मूल्य दिनेछ भन्ने अपेक्षा छ। Spot On अन्तरक्रियात्मक प्रकाश स्थापना ले तीव्र इच्छा जगाउँछ, जोश उत्पन्न गर्छ, सृजनशीलतालाई प्रोत्साहन दिन्छ र मोहित पार्छ।
डिजाइनको पछाडि
प्रेस किट
डिजाइनरद्वारा प्रदान गरिएका श्रेय, टोलीका सदस्यहरू र प्राविधिक विवरणहरू।
- अद्वितीय विशेषताहरू
- Empty shop windows are boring. But especially in good locations, they are also unused presentation areas that can be put to good use in the meantime. For example, to offer local businesses a valuable temporary stage. Best of all in the form of this interactive shop window installation. Due to the Covid-19 pandemic additional empty shop windows happened to pop up in our hometown Linz. Therefore, in the summer of 2021, the concept of 'Spot On' was born.
- आयाम र प्याकेजिङ
- The whole installation has a size-flexible setup. The initial installation was 4 meters in width, 2 meters in height and 1.2 meters in depth.
- ट्यागहरू
- interactive installation, light installation, mobile interface, shop window, art installation, digital installation
- उत्पादन प्रविधि
- The whole installation consists of a easy to setup and remove wooden frame to which 24 DMX-controllable LED tubes with single RGB Pixel control are mounted.
The mobile website that lets everybody interact with the light installation has a MQTT based backend that is parked in the cloud, so every bypasser can reach it with his or her smartphone.
The light installation itself is also connected to the internet via a SIM card and mobile internet to receive commands from all users that a surfing the mobile website. - डिजाइन चुनौती
- It was the goal to positively utilise ugly (because empty) shopwindows in the inner areas of Linz. We needed a flexible hardware setup to adapt to different measurements of shopwindows as well as add extra value to argue funding. Therefore we integrated the presentation of local businesses which were also hit hard by the COVID-19 pandemic. To engage with bypassers we offered them a mobile interface that let them easily take creative control of the light installation and display short messages.
- अनुसन्धान
- As a studio for interactive brand experiences we were able to apply our learnings from other projects in the B2B field to this public space installation. The overall creative process to design the setup, the light effects as well as the possibilities of interaction was done within the creative team of the project. This process benefitted from our interdisciplinary team setup and approach.
- प्रेरणा
- The heart of the installation was a voluminous arrangement of controllable LED lights. When viewers were 'on spot', they could design individual messages using their smartphones and send them directly to the system. A jury regularly selected new young companies and startups from among all the applicants, for whom this consequently meant to be in the spotlight in the shop windows.
WE. LOVE. LINZ. - परियोजना अवधि
- Since August 2021 in Linz
- सञ्चालन प्रवाह
- As soon as one stands on a marked point in front of the shop window, the complex arrangement of lamps and light unravel for the viewer and an interactive ticker become legible. Via QR code and smartphone, own messages and crazy light effects can be controlled in the shop window.
- टोली सदस्यहरू
- Creative Lead: Markus Pargfrieder
Design Lead: Michael Holzer
Projectmanager: Nazila Shamsizadeh
Development: Katharina Mayrhofer
Development: Martin Zeplichal
Development: Julian Reil
Web-Development & -Design: Andrea Maderthaner - छवि क्रेडिटहरू
- Photo Credits: Responsive Spaces
Video Credits: Eyup Kus
प्रायोजित
Designers.org भन्दा पर अन्वेषण गर्नुहोस्
हाम्रा विज्ञापन साझेदारहरूका उत्पादन, सेवा र अवसरहरू पत्ता लगाउनुहोस्।
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